One of the strengths of digital out of home is the ability to use dynamic advertising which changes with weather. The Aruba Tourism Authority is using a dynamic campaign to remind cold weather commuters in Chicago, Philadelphia and New York City that sunny days are within reach. Intersection’s digital sign […]
Insider’s take: Municipalities aren’t shy about trading stadium naming rights for money. Insider wonders if we’ll see more transit stations opting for naming rights in exchange for money. Makes the most sense when a transit station is located at or near a landmark facility. PHILADELPHIA (January 27, 2020) – As […]
CHICAGO, IL – December 13, 2019 – Intersection, the leading smart cities media and technology company, today announced that it has been awarded a new 5-year contract, with an option for a 5-year extension, to sell static and digital advertising for the Chicago Transit Authority (CTA), the second largest transit […]
With the reopening of the full A Line, the Los Angeles County Metropolitan Transportation Authority (Metro) will unveil new digital amenities, including a digital communications and advertising network and its new digital art portrait series as part of Metro’s “New Blue” rail line improvements. Customers riding the newly dubbed A […]
MINNEAPOLIS-ST. PAUL – October 22, 2019 – Intersection, the leading media and technology company, today announced that it has been awarded a two-year extension of its exclusive partnership with Metro Transit to sell and display advertising across the Twin Cities’s light rail and bus systems. Intersection will continue to manage […]
Company: AR James Media Markets: New Jersey, New York Address: 1000 Woodbridge Center Drive, Suite 212, Woodbridge, New Jersey 07905 Email: info@arjamesmedia.com Phone: 848-999-2185 AR James Media operates bus shelter advertising, jr posters, bulletins and parking garage advertising in New York and New Jersey. The firm is owned by Jim and Ariana […]
To promote the launch of the new Range Rover Evoque, Land Rover created a first-of-its-kind installation in Chicago that will stop people in their tracks: a Range Rover Evoque on top of the CTA’s Chicago and State entrance. Land Rover partnered with Intersection, Posterscope, DentsuX, Illumivation, and Spark44 to create […]
LOS ANGELES — (July 11) — Continuing its rapid expansion across the region, Intersection, the leading smart cities technology and media company, today announced Eileen Crossin as the company’s new National Sales Director for the West Coast. Crossin will be based in Los Angeles, and charged with helping West Coast […]
CHICAGO — (June 25, 2019) ─ Intersection, the leading media and smart cities technology company, today announced that its large-format video wall at the Clark/Lake train station now has new directional sound capabilities, giving advertisers in Chicago an exclusive opportunity to create fully immersive experiences for consumers that activate the senses. […]
By Stephen Freitas OAAA Chief Marketing Officer Massive disruption is changing the media business. A driving force of change is programmatic buying and selling, a game-changing technology that has reinvented the way media is transacted. Bolstered by bold innovation, the OOH industry is gaining traction as a programmatic-enabled channel that […]
