Collin Huber is the the OOH Market Manager at Daktronics, Inc. He tells insider this: “I have worked at Daktronics for 18 years. Outside of that I am a huge sports fan and in especially a baseball fan. When not attending my son’s high school baseball games, I like to attend […]
Daktronics reported financials for the first quarter of fiscal 2019 (3 months ended July 28, 2018). Sales declined 11% to $154M for the quarter. Net income declined 45% to $4.6M for the quarter. Daktronics CEO, Reece Kurtenbach led off his portion of Tuesday’s earnings call by stating: “Our first quarter financial results […]
Out of home companies are commemorating Aretha Franklin’s remarkable life. Lamar is running creative on 500 units across the US. Here are Aretha Tributes by Outfront Media, Joyce Outdoor and Marquee Media. Here’s a free Aretha Franklin billboard design which you can obtain from the Daktronics website. [wpforms id=”9787″] […]
Did you know you should clean your digital billboards every four years? That’s the word from digital billboard maker Daktronics. Insider talked with Joni Schmeichel, Daktronics Out of Home Strategic Marketing Manager about cleaning digital billboards. Joni, how often do you recommend cleaning a digital billboard. We suggest a cleaning […]
A great reminder from Daktronics on preparation in advance of the coming hurricane season. Thanks for letting Insider reprint. Minimize impact during a hurricane and then bring your billboard back online as quickly as possible. Daktronics OOH Advertising on June 20, 2018 Hurricane season has arrived, and it’s very important to […]
“While overall results for fiscal 2018 were below expectations, we remain optimistic for the future.” That’s how digital billboard manufacturer Daktronics CEO Reece Kurtenbach summarized the firm’s fiscal 2018 performance. Here are the results from last week’s earnings release and seeking alpha earnings call transcript. Sales for the 3 months ended […]
A reader asked Insider for tips on photographing digital displays. Here’s some advice from Daktronics together with an outstanding 1 page tipsheet titled “Digital Photography Made Easier” We’ve all been there. You head outside to capture just how brilliant the latest ad looks on your display, only to review the […]
Courtesy of Daktronics OOH Advertising When you measure IQ, typically you think of an intelligence test. But what if we told you there’s another IQ test that measures brilliance, specifically for digital Out of Home billboards? We’re talking about Image Quality. Breaking it down When you think of image, it […]
By Kerry Yoakum, Vice President of Government Affairs, OAAA OAAA regularly features Thought Leadership Q&A from its committee members. This month, OAAA presents the Supplier Spotlight, asking digital billboard manufacturers three insightful questions: The OOH industry estimates there are 7,800 digital billboards operating in the US. When we talk with the […]
Daktronics is celebrating their 50th anniversary this year. Insider enjoyed watching this video which includes interviews with the company’s founders. Did you know when the company was created their main focus was on employing South Dakota college graduates before they even had an initial product identified? Learn more about this […]
