I’ve written before about the importance of relevance in selling out of home. Several reps have asked me “how can I be relevant?”. Here are 6 ways to be relevant when selling out of home. Get in your prospect’s customer stream. Sign up for the customer’s website notices, get their […]
Clear Channel Outdoor Americas CEO Scott Wells thinks cities will be more accepting of digital billboards as they look for revenue post-covid. Here’s a selection of his comments at last week’s Morgan Stanley conference. Is programmatic bringing in new money? In 2011 to 2017 you had a lot of advertisers […]
Clear Channel Outdoor’s expense cuts are done in the US and Latin America but have yet to be completed in Europe. And don’t expect to see asset sales until 2022 at least. Here’s what else Clear Channel Outdoor CEO William Eccleshare, Americas CEO Scott Wells, and CFO Brian Coleman said […]
New York, NY – Clear Channel Outdoor Americas (CCOA) (NYSE: CCO) today announced it will honor the women who made history over the past year and those that continue to shine as they break barriers across the globe with a national digital out of home (DOOH) campaign timed with International […]
At yesterday’s Morgan Stanley conference Lamar CEO Sean Reilly said that Covid cost Lamar three years worth of growth and that the company will make it back in two. Here’s a selection of his comments. What’s down? Amusement entertainment and sports runs around 8-9% of our book of business and […]
An uptick in Covid cases has taken some of the wind out of Clear Channel Outdoor’s recovery. Here are the results from the company’s 4th quarter 2020 earnings release and conference call. Total revenue was down 27% to $541 million as an uptick in covid cases delayed the company’s recovery. […]
From a Lamar Press release: BATON ROUGE, La., Feb. 25, 2021 (GLOBE NEWSWIRE) — Lamar Advertising Company (Nasdaq: LAMR), a leading owner and operator of outdoor advertising and logo sign displays, announces that its board of directors has declared a quarterly cash dividend of $0.75 per share payable on March […]
As a followup to our Tuesday article, Clear Channel, in a press release, announced that it priced its Senior Note offering of $1billion, due 2028, at an interest rate of 7.750%. The issuance and sale of the Notes is expected to be completed on February 17, 2021, subject to customary […]
Clear Channel Outdoor is running quotes from thirteen black leaders and pathbreakers on it’s digital network and social platforms for Black History Month. The quotes embody the spirit of hope, healing and unity. Here are some examples. [wpforms id=”9787″] Paid Advertisement
SAN ANTONIO, Feb. 1, 2021 /PRNewswire/ — Clear Channel Outdoor Holdings, Inc. (CCO) (the “Company”) announced today that it will offer, subject to market and customary conditions, $1,000,000,000 aggregate principal amount of Senior Notes due 2028 (the “Notes”) in a private offering that is exempt from registration under the Securities […]
