Tag: CES

Anna Bager on why brands like out of home.

OAAA President Anna Bager was interviewed at CES 2026.  You can watch the full interview below.  Here are some highlights. Why brands like out of home It’s the only medium really that is unskippable, unblockable and reaches any consumer at any point anytime a day and in their real lives…I […]

DPAA Organizes CES Experience

NEW YORK – January 21, 2025 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today, announced today their recap of their Curated Member Experiences at CES. The multi-day Experience included interactive, private audience fireside chats with leading brands and agencies, Out of Home […]

Billboards Highlight Female Execs at CES 2018

  The Female Quotient, an organization to advance gender equality in the workplace, used digital billboards in Las Vegas to highlight the leadership strengths of female executives participating at January’s CES 2018. Clear Channel Outdoor’s Director of Corporate Communications Rainbow Kirby Stearns made the big screen with “My leadership strength […]