Tag: Andy goodman

Two Billboard Company Misconceptions About Landlords

Last week out of home site development expert Andy Goodman discussed 4 misconceptions landowners have about out of home companies.  Today he talks about two misconceptions out of home companies have about landlords. What misconceptions do out of home companies have about landlords? That if you give them too much […]

Four Misconceptions Landowners Have About Out of Home Companies

Today out of home development expert Andy Goodman talks about 4 misconceptions landowners have about out of home. I’m not getting a fair share of revenues Landowners ask me “How can I avoid having the billboard company package my billboard with a number of other properties and not give me […]

How Should A Landlord Determine Market Rents?

Out of home development expert Andy Goodman writes for Billboard Insider on development issues.  His last column discussed billboards on native american tribe lands.  Today he discusses the best way to determine market rent for a billboard lease. So the question here is how do I know that I’m getting […]

Andy Goodman on Dealing with Native American Tribes

Today out of home development expert Andy Goodman shares his experience dealing with Native American Tribes. I’ve had a couple experiences here in California with the Indian Tribes.  The Agua Caliente Tribe in Palm Springs were very good to work with. We would meet with the Bureau of Indian Affairs […]

Andy Goodman on the importance of showing up at zoning meetings

I attended a Council Meeting this week, via Zoom, representing a billboard company that requested a Zone Text Amendment to allow for the following changes to the Code: from 10×30 to 14×48, digital upgrades and additional locations allowed on the freeway. The project went to the Planning Commission in August, […]

Andy Goodman on Monument Signs and Small Digital Signs

Billboard Insider is seeing increased use of monument signs and small digital signs.  We asked out of home siting and development expert Andy Goodman what he thinks and he said this. Monument Signs Electronic Billboards designed to look like Monument style signs, Gateway signs and Landmark Message Center signs are […]

Ask An Expert: Andy Goodman on Renewing a Below Market Lease

Billboard siting and development expert Andy Goodman responds to questions from readers concerning leases. I’m working with a property owner on a renewal of a lease on a non-conforming billboard.  The lease is grossly undervalued.  What approach should the property owner take? The landowner is in a difficult situation because […]

Goodman on the Difference Between Public and Private Landlords

Today out of home leasing and development expert Andy Goodman talks about public, private and shopping center landlords. The difference between a private and public landlord With a private property owner I am most successful with a 1 or 2 page lease.  When I get a lease with a private landlord […]

Andy Goodman on Lease Beginnings and Endings

Today out of home leasing and development expert Andy Goodman talks about how to begin and end your out of home advertising lease. When should a lease begin? The lease begins when all of the government permits have been signed off.  So in California you’ve gotten your Caltrans permit, you’ve […]