Tag: Adams Outdoor

Todd Turner on Out of Home Creativity

Todd Turner is the chair of the Creative Committee of the OAAA.  Turner is the National Creative Director at Adams+Fairway Outdoor.  Prior to joining Adams in 2004, Turner was a designer at EB Wall and Associates and Moonlight Creative Group.  An example of Turner’s work is this 2015 Best of […]

Adams loses Madison Lawsuit Appeal

The Wisconsin State Journal reports that a state Court of Appeals has upheld a lower court ruling to dismiss Adams Outdoor Advertising’s $740,000 lawsuit claiming the city of Madison’s Cannonball bike path bridge over the Beltline blocks views of the company’s billboard from eastbound traffic. The lawsuit, filed in September […]

Pumping Out A Brand

Evan Schultz , Art Director at Adams Outdoor does a terrific job of presenting his creative ideas on paper.  Insider especially likes the sketches he includes to help understand his process. Here is his latest article. Do you bleed for your client? Does your client bleed for their customers? Or […]

Now, Where to put that Logo…

Evan Schultz, Art Director, Adams Outdoor See, here’s the thing… the LOGO is the punchline to the advertising. It’s the brand. It’s the exclamation to the sentence. You can’t really advertise without it. And yet, in a lot of cases, it’s hard to integrate into the advertising when you have […]

Evan Schultz on Uncharted Space

Evan Schultz, Art Director, Adams Outdoor An interesting new project of ours was a self-storage client, Conifer Storage. The product was fairly straight-forward but visually uninteresting. The spaces look like garages, all lined up in rows like chips on a computer board. Dilemma: how do you make THAT interesting? Or, […]

Allentown Mayor Proposes Three New Locations

Allentown, PA Mayor Ed Pawlowski has proposed three new locations for billboards on city property. To proceed, Allentown City Council would have to approve three leases with Adams Outdoor Advertising, which is doing business under LVL Co. In exchange The Morning Call reports the city will receive a portion of the […]

Virginia Beach Vice Mayor Requests A Sign Turn

When you are a small business, it can be difficult to separate yourself from the pack.  Ray Gessner, who owns A Step In Time a chimney cleaning business decided to post his billboards upside down to draw attention to his business. It drew a lot of early attention, including the vice […]