Billboard Insider reviewed 510 out of home websites to compile the 2020 Out of Home Website Rankings. We’ll publish the entire list tomorrow. Here are the top 37 out of home websites: the first, second and third place winners. Insider used a 20 point scale to rank websites. One point […]
From Nancy Fletcher OAAA President and CEO Poet Chaucer made the profound point, “All good things must come to an end.” As I prepare to pass the baton to a new OAAA leader next week, I’d like to share three sentiments. First, thank you. Second, we share confidence in […]
OAAA regularly features Thought Leadership Q&A from its committee members. This month, OAAA spotlights the Innovations Committee, asking members: “What are some ways you’ve successfully helped traditional OOH sales teams embrace a more data and technology-driven approach to selling OOH advertising?” Kevin Bartanian, Kevani The promise and delivery of a […]
Insider is reprinting Nancy Fletcher’s May 21, 2019 goodbye speech to the OAAA. A remarkable leader with remarkable accomplishments. The first time I reported on the “State of the Industry” was in 1991. Today is the 29th and final time I’ll have this honor. Later this year, we will welcome […]
Pat O’Donnell is president of YESCO Outdoor Media and chairman of the Legislative Committee of the Out of Home Advertising Association of America. Listen to these articulate testimonials from a small-town police chief, a founder of Earth Day, and a big-city health commissioner fighting opioid addiction. The Police Chief […]
This week’s podcast guest is Nancy Fletcher who retires at the end of this year after a 40-year out of home advertising career, which includes nearly 30 years as President and CEO of OAAA. Here are highlights of our interview. What have been the industry’s biggest accomplishments over your tenure? […]
The Chichester School District, et al opinion from the Commonwealth Court of Pennsylvania reported in the January 4 edition of Billboard Insider illustrates the appraisal issues for billboards and the land on which they are situated in two different contexts, namely for ad valorem taxes vs condemnation. This Pennsylvania case […]
By Nicole Randall OAAA Communications Senior Director OAAA regularly features Thought Leadership Q&A from its committee members. This month, OAAA spotlights the Innovations Committee, asking members: “The OOH industry is rapidly evolving as innovative technologies are introduced and deployed. How would you describe today’s dynamic OOH medium to a non-techie?” […]
Insider asked Pat O’Donnell to identify top government stories of 2018. Pat is president of YESCO Outdoor Media and chairman of the Legislative Committee of the Outdoor Advertising Association of America. By Pat O’Donnell First, I’ll highlight top news of the year, and then look to next year: Progress in […]
I attended, for about the 15th time in a row, the bi-annual OAAA Legal Seminar on November 13 and 14. This year the seminar was held at the Westin New York Times Square, and as usual, it was well attended by billboard attorneys and principals from across the country. And, […]
