Polygon Founder and Managing Director Remi du Preez has been named as the second keynote speaker at the World Out of Home Organization’s Africa Forum, to be held in Cape Town from March 11-13 2024.
He will headline the second day of the Forum which focuses on the Science of Out of Home. At Polygon du Preez, formerly commercial director of OOH owner Tractor Outdoor, is building the largest network of programmatically-connected digital OOH screens enabling access to an Africa-wide network for media owners, agencies and advertisers.
Unilever Director: Digital Marketing, Media and D’Commerce Lunga Ngcime Mooi is the keynote speaker for the first day of the Africa Forum, the first such in-person WOO Africa event.
WOO CMO Richard Saturley says: “Remi is a visionary entrepreneur determined to revolutionise DOOH in Africa through Polygon’s new network which aims to help large and smaller media owners access a truly continent-wide medium.
“In addition, he brings the experience of 14 years at Tractor Outdoor and we’re delighted he is the keynote speaker for the second, science-focused day of our Africa Forum.”
To register for the forum click here.
For further information: contact Richard Saturley at richard@worldooh.org
About WOO
The World Out of Home Organization is the only global Out of Home Association, working to promote and improve the OOH industry on behalf of its members. Board members include the major international companies – JCDecaux and Clear Channel – as well as Ströer, Global Outdoor, blowUP media from Europe, OUTFRONT Media and Lamar from the US, Selvel One from India, Primedia from South Africa, oOh!media from Australia and Asiaray from Hong Kong. In addition, the following OOH associations are represented on the Board, the OAAA in the US, Alooh from Latin America, the FAW from Germany and the OMA in Australia.
Membership is open to all companies who operate in the OOH sector and, as a non-profit Organization, funds are reinvested in industry issues such as research and the annual international congress. WOO is a member of EASA in Europe, as well as a founding member of ICAS, and actively works to help the membership with legislation issues within their own countries as well. It also aims to lobby for Out of Home advertising with authorities, international organizations, opinion formers and other elements of the communication media. More information is available at www.worldooh.org
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