Billboard Insider is saddened by Andrea Messimer’s death.  We will miss her.  Her smile brightened every OAAA/Geopath convention and Andrea was the sort of person who could communicate a smile over the phone or via the keyboard.  Andrea worked in the out of home business for more than 20 years including stints in sales with Clear Channel Outdoor, OUTFRONT and Adams.  She wrote 25 widely-read stories on out of sales for Billboard Insider between 2016 and 2020.  Andrea Messimer Henley’s 7 rules for selling out of home is the most popular sales article we’ve ever published.

Vector Media’s Dave Daucanski tells Billboard Insider: “Andrea was the epitome of passion for our industry.  She generated positive influences with her long career and network with OOH.  She leaves behind her proudest achievement: her daughter Emma.  Andrea your smile and laughter will be missed at the industry events.”

[wpforms id=”9787″]

Paid Advertisement