Syracuse, NY — [7/24/2025] — Park Outdoor proudly announces the installation of its first digital billboard on Route 481, marking a significant milestone in the company’s expansion and innovation in the Syracuse market. This state-of-the-art digital display, manufactured by Formetco, is the only 13mm digital billboard in the region, offering unmatched clarity and visibility.

Strategically positioned along Route 481, this dynamic addition complements Park Outdoor’s existing network of seven static structures, reinforcing the company’s commitment to delivering high-impact advertising solutions. As construction progresses and Route 481 transitions into the new Route 81 corridor through Syracuse, this location is poised to become a vital artery for regional traffic and commuter engagement.

A Trusted Partnership with Formetco

This installation also celebrates the enduring partnership between Park Outdoor and Formetco, a leading manufacturer of innovative billboard technology. Over the years, Formetco has consistently delivered reliable, high-performance solutions that align with Park Outdoor’s vision for quality and impact. The new 13mm digital display is a testament to this collaboration, combining advanced engineering with strategic placement to maximize advertiser value and audience engagement.

“Our partnership with Park Outdoor reflects a shared commitment to innovation and excellence in outdoor advertising,” said Garrett Hayes, Northeast Digital Sales Manager. “The installation of the 13mm Formetco digital display on Route 481 is a perfect example of how our collaboration continues to push boundaries and deliver impactful solutions for advertisers across Central New York.”

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