As a followup to our previous post on September 2nd, more news, this time from the Washington Post. The District of Columbia is alleging that the proposed large LED signs in the city, were constructed illegally and are a danger to the public. In a lawsuit, filed in D.C. Superior Court […]
Other News
A Billboard Fail
Here’s an example of good motives and terrible billboard design. Potomoc Local reports that Prince William County decided to rent a billboard to urge commuters to vote absentee. The county spent $3,262 to rent this billboard from Lamar. There are three problems with this sign. Too many words. Remember the […]
Company of the Day – Quality Outdoor
Company: Quality Outdoor Advertising, LLC Headquarters: 225 County Road 1291, Cullman, AL 35058 Markets: Quality Outdoor has over 200 billboard locations throughout the North Alabama area. The locations vary in size from 12′ x 24′ side-by-side to 12′ x 50′ locations on local highways to 14′ x 48′ locations on Interstate 65. Phone: 256.734.9030 […]
Digital Billboards Timeline
Yesterday the outdoor industry won a victory when the US Court of Appeals unanimously rejected Scenic America’s attempt to invalidate federal guidance on digital signs on the grounds that it violated the Federal Highway Beautification Act. You can read the decision here. Here’s an OAAA-prepared timeline of Federal Government […]
“Vote to Count” Campaign Seeks to Drive More Americans to Polls
New York, Sept. 6, 2016: As election season kicks into high gear, the Outdoor Advertising Association of America (OAAA) and its members today announced the launch of a national out of home (OOH) public service advertising campaign that aims to convert the negative connotation of labels into a higher purpose: […]
Darrin Friskney on Watchfire’s 5 Year Guarantee
Last week Watchfire announced a five-year brightness guarantee, uniformity guarantee, parts and labor guarantee and a money back guarantee relating to its new MV Class digital billboards. Insider interviewed Darrin Friskney, Watchfire’s VP of Digital Outdoor and Marketing about the announcement. Darrin, how are Watchfire’s MV class digital billboards different […]
Company of the Day: Fox Outdoor
Company: Fox Outdoor Markets: Georgia Headquarters: 6350 Lake Oconee Parkway, Suite 102, PMB 113, Greensboro, GA 30642 Phone: 770-765-2510 Email: sales@foxoutdooradvertising.com Fox Outdoor owns static, trivision and digital billboards in the North Georgia Market including the following the following communities: Cornelia Baldwin, Stephens County Eastanolle Toccoa Augusta Martinez Chris Harris […]
Digital Billboards Win In Court
In a victory for digital billboards, a federal appeals court today said the government acted properly in guiding states to regulate this new product nearly a decade ago. Here are two key points from the unanimous ruling by a three-judge panel of the U.S. Court of Appeals for the District […]
Rate This Board By Greg Callaham
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company of the Day – Wingate Outdoor
Company: Wingate Outdoor Advertising, Inc. Headquarters: 112 East Church St, Berryville, AR 72616 Markets: Southwest Missouri and Northwest Arkansas including Benton and Carroll County locations. Phone: 870-423-4707 Email: ken@wingateoutdoor.com Ken Wingate has been the owner/operator of Wingate Outdoor since October 2009. Paid Ad
