Company: Lakeland Outdoor Markets: Florida Headquarters: 215 E Bay Street, Suite 7, Lakeland, Florida 33810 Phone: 863-603-0373 Email: koertel@lakelandoutdoor.com Lakeland Outdoor operates a 131 face billboard billboard plant in central Florida including two digital billboards. The firm’s plant plant is centered on Lakeland, Florida, approximately 45 minutes east of Tampa. […]
Other News
CCO’s RADAR Gets Smarter by Adding Cuebiq
24 Hour Fitness Uses New Data for Integrated Out-of-Home and Mobile Campaign Achieving 264% Lift in Gym Visits 24 Hour Fitness launched their campaign on Clear Channel Outdoor’s printed and digital billboards in two California markets. (Photo: Business Wire) July 24, 2017 10:13 AM Pacific Daylight Time NEW YORK–(BUSINESS WIRE)–Clear […]
Digital Billboard Weather/Traffic Cams Drive Profits
Durden Outdoor generates revenue by mounting weather/traffic cameras on billboard structures. Insider asked Bill Durden of Durden Outdoor to talk about the project. Bill, what gave you the idea to mount weather cameras on billboards. I had this idea back in 2013 but had been told by a few […]
Company of the Day – Koala Outdoor
Company: Koala Outdoor Headquarters: P.O. Box 96, Lakeland, FL 33802 Markets: Florida. Phone: 863-224-3503 Email: gotoole.koala@gmail.com Koala Outdoor Advertising operates on a “small business” model providing affordable billboards to clients who desire high visibility advertisements in south central florida. The firm’s billboards are in lakeland, Auburndale, Mulberry, Bartow and Lake Wales. Their low overheard […]
NY Landlord Sues Over $15K Fine
A Brooklyn landlord is suing the city over a $15,000 fine for placing a Shepard Fairey mural on her building’s wall. The landlord, Jean Sausa, hired Fairey to paint the mural on 556 Driggs Avenue in 2014. She removed it after the Department of Buildings fined her $15,000. The mural […]
Adams loses Madison Lawsuit Appeal
The Wisconsin State Journal reports that a state Court of Appeals has upheld a lower court ruling to dismiss Adams Outdoor Advertising’s $740,000 lawsuit claiming the city of Madison’s Cannonball bike path bridge over the Beltline blocks views of the company’s billboard from eastbound traffic. The lawsuit, filed in September […]
Make Sure Your Lease Spells Out An End Game
By Richard Rothfelder, Rothfelder and Falick A good outdoor lease needs to protect your interests when a landlord terminates a lease. Smith v Outdoor Systems 14-00-00474-CV, 2002 WL 370200 (Tex. App.—Houston [14th Dist.] Mar. 7, 2002, pet. denied) illustrates some end of lease issues. Introduction This is a declaratory judgment action […]
WA’s New Marijuana Advertising Regs
New advertising regulations for Washington State went into effect on Sunday. Here is a listing of those requirements. Senate Bill 5131 restricts outdoor advertising in the following ways (Source: Washington State Liquor and Cannabis Board): Business Signs and Outdoor Advertising – Licensees are limited to two signs (maximum 1600 sq. […]
Rate This Board By Out of Home Creative
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided […]
Company of the Day: Keystone Outdoor
Company: Keystone Outdoor Advertising Markets: New Jersey, Pennsylvania. Headquarters: PO Box 202, Cheltenham, PA 19012-0202 Phone: (856) 767-5028 Keystone Outdoor is a operates a billboard plant which targets bridges, expressways and suburban roads in Southern New Jersey, Trenton and Philadelphia. The privately-held firm was started in 1977 by Dominick Cipollini when he secured […]