NEW YORK, May 3, 2017 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT) today reported results for the quarter ended March 31, 2017. “As anticipated, first quarter revenues came in down 2.2% as a result of a challenging national advertising market, particularly in the automotive category,” said Jeremy Male, Chairman and Chief Executive Officer […]
IBOUSA Spring Conference Scottsdale AZ, May 4th, 2017 – Matthew Mollman of Mollman Media, Chickasha, OK, a founding executive of IBOUSA, announced IBO VISION, an exploratory program to identify emerging data technologies and their applications to enhance sales and profitability of independent billboard operators. IBO Vision is an outgrowth of […]
DELAWARE COUNTY, PA — A judge in the Philadelphia market has affirmed that a taxing authority may not use billboards to increase a property’s real estate tax or assessment. “We are very pleased,” said Patrick Smith of OUTFRONT Media, which litigated the case along with Clear Channel Outdoor and Steen […]
Company: Divine Outdoor Advertising Markets: Florida Headquarters: 11415 Harder Rd, Clermont, FL 34711 Phone: 352-394-4850 Email: ddivine@cfl.rr.com Divine Outdoor Advertising is a privately held billboard company serving South Clermont and the Four Corners area of the Orlando, Florida MSA. The company was started in 2001. The company’s billboards are located […]
David Counsell and David Pritchard spent 10 minutes during Episode 118 of the David vs David Advertising podcast talking about billboards. They offer some good insights. Here are some excerpts. On the importance of images in design: “The general rule of thumb is that if you can’t say it on […]
IBOUSA Spring Conference, Scottsdale, AZ, May 3rd, 2017 – John James, founder of Apparatix Media Solutions, announced ADMaC, a certification program for digital-display manufacturers to encourage the highest levels of system compatibility, security, and product support. Apparatix clients who use ADMaC certified manufacturers benefit by knowing our software is fully […]
Out of home advertising on overhead highway direction signs. The bad idea that refuses to go away. Texas Department of Transportation proposed something in 2016. Other people are making suggestions as well. See this email to US Department of Transportation Secretary Elaine Chao: And here’s the US Department of Department […]
Company: Dusty’s Outdoor Media Markets: Illinois, Tennessee, Kentucky, Indiana Headquarters: 1207 Network Center Blvd, Suite 3C, Effingham, IL 62401. Phone: 1-866-593-8789 Dusty’s operates a billboard plant with 420 structures in four midwestern states. The company has an outstanding website which tied for third in Billboard Insider’s 2017 Out of Home […]
Out of home (OOH) advertising is the most effective offline medium in driving online activity, according to a new study released by Nielsen. The study found OOH delivers more online activity per ad dollar spent compared to television, radio, and print. According to the OOH Online Activation Survey, online activations […]
Insider ran two articles yesterday on digital billboards and FCC emissions limits. Digital billboard manufacturer Anthem Display’s Rod Rackley had this comment on the article: “Anthem Displays designs and manufactures its displays in the US, has incorporated EMI mitigation into the product design, and is currently in the process of […]
