Creative ads boost market share and revenue. The OAAA put on an outstanding July 25 webinar by James Hurman titled The Case For Creativity. Hurman is a media planner and consultant who’s written a book on the subject. Here are three takeaways from Hurman’s talk. There’s a link between ad […]
Company: Las Vegas Billboards Headquarters: 5665 S. Valley View Blvd. Suite 4, Las Vegas, NV 89118 Market: Nevada Phone: (702) 837-7822 Email: info@lasvegasbillboards.com Las Vegas Billboards is a second-generation, family-owned and operated company with decades of experience. The Harris family has been proud to serve the Las Vegas area for over […]
BROOKINGS, S.D. – July 31, 2017 – The Information Display and Entertainment Association (IDEA) Conference took place in Philadelphia earlier this month and Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, walked away with the 2017 Allied Member Achievement Award. Daktronics has attended the conference for 30 years dating back to 1987. This year marks […]
ONTARIO, Calif. – July 26, 2017 – The Ontario International Airport Authority (OIAA) today unanimously approved concession agreements to allow in-terminal and outdoor advertising at Ontario International Airport (ONT) which are projected to generate more than $7.6 million over the next 10 years. “These new (in-terminal and outdoor) advertising concessions represent […]
It has been a while since Insider has checked in with Kalil, how is business? Good to hear from you Dave. Business has been strong. We have had two closings so far in July, and have a few more upcoming shortly. Can you tell us about the deals? Certainly. A […]
This summer, millions will see National Geographic’s rare animal photos on billboards and other out of home formats. On May 19, 2017, Endangered Species Day, the National Geographic Society and members of the Outdoor Advertising Association of America (OAAA), launched a groundbreaking OOH campaign driven by user generated content and […]
Company: Land Displays Markets: Pennsylvania. Headquarters: 1350 Schuylkill Ave, Reading, PA. Phone: 610-396-1273 Land Displays operates 15 digital billboard faces, 3 trivision faces, 65 bulletin faces and 136 poster panel faces in Berks, Shuylkill and Montgomery County, Pennsylvania. The Company was founded in May 1995 by Jim Landrigan after spending 18 years working […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided […]
Billboard Insider Classifieds work. Kevin Conlin of Autonomous Power Solutions wrote an article in Billboard Insider this week about a solar project which was generated off an inquiry generated by a Billboard Insider Article and the company’s Classified Ad. Classifieds cost $60 for 3 months or $120 for 12 months. […]
By Marty Williamson, Williamson and Associates. On July 25th the Outdoor Advertising Industry lost one of our great former independent operators, Stan Henderson. Stan gave me my start in the Industry when he hired me as an Account Executive in 1983. As my mentor, he taught me a great deal about the […]
