Rate This Ad allows a billboard designer to rate a random billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided by […]
Company: Fox Outdoor Advertising Markets: North Georgia Headquarters: 6350 Lake Oconee Parkway, Suite 102, PMB 113, Greensboro, GA 30642 Phone: 770-765-2510 Email: sales@foxoutdooradvertising.com Fox Outdoor owns and operates 20 static and tri-vision faces, and 3 digital billboards in the North Georgia Market including the following areas: Cornelia Baldwin, Toccoa Eastanollee Augusta Martinez In October 2015 […]
Billboard Insider Classifieds work: I would like to purchase a classified ad on Billboard Insider to help advertise my business. It worked so well for The Nine, that I know it’s money well spent. John James, SignBird “We got a big boost in qualified applicants from running our Ad on […]
Billboard Insider is taking tomorrow off for Thanksgiving. We have lots to be thankful for. To OUTFRONT’s Shelli Bergren for being our first newsletter subscriber. To Joe White at Huntington Billboards for being our most recent newsletter subscriber. That makes 3,318! To 72 Lamar Advertising employees for being our […]
By Mark Boidman, Partner, Solomon Partners Artificial Intelligence (AI) is transforming the world of advertising. With the increasing use of AI, media is undergoing a transformation in terms of advertising content, placement, and effectiveness. The global market for AI in advertising is expected to reach more than $100 billion by […]
Legacy Outdoor Advertising is very excited to have completed the acquisition of 361 out of home faces in Northeast Arkansas and Southern Missouri from American Outdoor Advertising, Inc and American Billboards, LLC. Billboard Insider talked with Legacy’s CEO Mark S Liljehorn about the transaction. Tell us about what you bought […]
Billboard Insider enjoys reading the Media Monthly report from Solomon Partners. Here’s a snapshot from the Solomon Partners Media Monthly November 2023 report showing how the market is valuing each public out of home company as a multiple of cashflow. The public out of home companies have a median total […]
Last week the OAAA announced that US out of home revenues increased 1.1% in the third quarter of 2023. A look behind the numbers finds that three out of home sectors grew and one declined. Roadside billboards which account for almost three quarters of the US market, grew 0.9% in […]
By Jennifer Sloane, The Law Office of Jennifer Sloane, PLC. It’s not often that we get to warn you that your tax liability is going DOWN. Yes, that’s right … down! If you are an out of home operator in Florida and comply with the State laws requiring a tax […]
OOH Capital, the global Out of Home advisory company and consultancy, has extended its global reach with the addition of two new partners who significantly expand the group’s global coverage. Claudia Damas joins OOH Capital as the third partner working in the U.S. with particularly strong ties to the LATAM market. In […]
