Other News

Limit your out of home liability.

Individual proprietorships account for 167 (6%) of the 2,706 out of home advertising firms in the 2012 US Census as you can see from the following table: 2012 US Census US Out of Home Advertising Firm Legal Structures Insider strongly urges you to switch to an S-Corp or LLC if […]

Company of the Day- Chesapeake Outdoor

Company:  Chesapeake Outdoor  Headquarters:   5 Hill St Onancock, VA 23417 Markets: Virginia Phone: 757.787.7662 Email: teressa@chesapeakeoutdoor.com Chesapeake Outdoor owns and manages over 170 faces that can be seen from the Chesapeake Bay Bridge Tunnel in Virginia to Westover, Maryland.  Areas of coverage include Chincoteague, VA and Crisfield, MD.  [wpforms id=”9787″] Paid Advertisement

AdSemble unveils first DOOH Self Serve Platform

SAN JOSE, CA – MARCH 28, 2017 – AdSemble, the largest online marketplace for digital out of home (DOOH) advertising, today announced its new offering Open Display, a first of its kind self-serve platform that helps small businesses harness the power, reach, and scale of high definition digital billboards nationwide. […]

Gamecocks take over Times Square

The State reports that South Carolina fans were greeted with digital billboards in New York City’s Time Square where the Gamecocks earned their spot to next weeks Final Four. The billboards were on the NASDAQ and Thomson Reuters Buildings.  South Carolina had a terrific weekend beating both Baylor and Florida […]

Out of Home Vehicle Risks By Region

Insider ran across an interesting article in Property Casualty 360 showing that the cause of vehicle damage varies greatly by region in the US.  This is worth going over with your out of home vehicle fleet drivers in your next safety meeting.  The takeaways: Drivers everywhere need to be alert for […]

Rate this board by Blue Sky Digital Printing

Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

America’sTrust in Advertising Grows

By Paul Hiebert, Research Writer, YouGov.com New data shows that nearly three-quarters of US adults feel the ads they see, hear, or read are generally honest Three years ago, in March, 2014, a YouGov survey found that 56% of US adults who came across at least one advertisement per month felt […]

Carter Outdoor Advertising

Company:  Carter Outdoor Markets: Arkansas Headquarters: 23111 Interstate 30, Bryant, Arkansas  72022 Phone: 501-847-3444 Carter Outdoor Advertising operates a billboard plant with over 400 faces in Central Arkansas.  Leah Carter is the firm’s owner administrator.  The company’s billboards vary from 10 by 20 to 14 by 48.  The firm’s billboards […]

Advertising That’s More Than ‘Hot Air’

Debut of Purifying Eco-Billboard Technology in the U.S. March 23, 2017 Torrance, Calif. (March 23, 2017) – Toyota Mirai trailblazing customers care about the air – their vehicle emits nothing but water vapor.  Now, the fuel cell car’s newest campaign is blazing a trail with eco-billboard technology that will help […]

Mysterious “Twin Peaks” Billboards Have Begun Popping Up

The remake of Twin Peaks is coming soon to Showtime and the promotional campaign is in full swing.  The newsletter Bloody Disgusting reports that billboards have been reported in Washington, Pennsylvania and Montana. The boards are mostly blank with lots of room available.  Stand by to see if more is […]