Insider’s Note: The MRC released their standards on Out of Home Measurement this morning. We wanted to provide readers with the news and a link to the new standards. We will provide more information as we read through the standards and have an opportunity to discuss with key players in […]
The most highly productive and profitable OOH companies we work with create and follow processes in every area of their company, for every function, without exception. These processes drive the various functions of the organization, but they are continually reviewed and upgraded to make sure they are up to date […]
It’s fitting that we close out a week in which we published Billboard Insider’s 2024 list of OOH contractors with an interview with Tony Cross, a self-employed vinyl installer in Glasgow, Scotland. Tony, tell us about yourself. Well my name is Anthony Peter Cross, but I always get called Tony. […]
A Hackney-based artist, whose art made at a local art studio for people living with brain injury featured in a 5* exhibition at the Barbican, is to be exhibited on Old Street’s Digital Canvas, an iconic outdoor advertising site opposite Old Street Roundabout. Since 2016 Eastender Jason Ferry, who suffered from […]
MONTREAL, April 25, 2024 (GLOBE NEWSWIRE) — Out-of-home (OOH) ad tech leader Broadsign today announced that PATTISON Outdoor Advertising, a leading Canadian OOH media owner, has adopted the full Broadsign OOH technology stack. With Broadsign already providing a centralized hub for its programmatic digital OOH (DOOH) workflows, the expanded partnership now enables PATTISON to dynamically manage […]
Company: Lockridge Outdoor Advertising Headquarters: 2110 Ranch Rd 620 S., PO Box 341432, Austin, TX. 78734 Markets: Utah, Indiana, Illinois, Idaho, Ohio, Kentucky, Iowa, Alabama, Georgia, New Mexico, California, Pennsylvania, Oregon, Washington, New York, Connecticut, Michigan, and Florida Phone: 727-415-4332 Email: tony@lockridgeoutdoor.com Lockridge Outdoor is a family owned company which operates a nationwide out […]
Here is Billboard Insider’s updated 2024 out of home contractors list sorted by state. Many contractors approached us yesterday to be added to the list. Scroll down to your state and you can see what out of home contractors are active and what services they provide. If you wish to […]
Billboard Insider’s Take: JC Decaux has published a self-commissioned study documenting what a good neighbor it is. Billboard Insider has attached the press release at the end of this article. Billboard Insider is all for businesses being good stewards and good neighbors. A well managed company tries to do more […]
NEW YORK – April 24, 2024 – Captivate, North America’s premier on-the-go news and entertainment network, and Place Exchange, the leading SSP for programmatic out-of-home media, are proud to expand our partnership with an advanced and enhanced Programmatic Guaranteed solution for digital out-of-home (DOOH) advertising. This collaboration brings unparalleled predictability […]
Lamar’s entire national footprint of 5,000 digital billboards to run on Cortex, Vistar’s CMS New York — April 24, 2024 —Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media, today announced that Lamar Advertising Company, one of the largest outdoor advertising companies in the world, selected […]
