The Trump Administration has implemented a 25% tariff on imported steel and a 10% tariff on aluminum. Argentina, Brazil, Canada, the European Union and South Korea are exempt from the tariff. Insider talked with some sign fabricators and digital billboard makers about the impact of the tariff. Here’s what he […]
The dilemma in Detroit: Detroit’s zoning code prohibits large outdoor advertisements in the central business district After years of lax enforcement, the city ordered illegal billboards taken down at end of 2017 New ordinance in the works could change the rules, but it’s unclear how or when These three bullet […]
Company: Avery Outdoor Advertising Markets: Iowa, Minnesota, Nebraska, South Dakota Address: 2420 Correctionville Rd, Sioux City, Iowa Phone: 712-252-2480 Avery Brothers Sign Company was founded in the 1930’s in Sioux City, Iowa. The company started in custom signs and expanded to billboards in 1948. Milt Avery oversees the out of […]
New York’s New School of Social Research has erected a “subjective billboard” which consists of a blank frame. Uwe Witgenstein, a professor in the school’s journalism department, says that New School purchased the billboard as a thought experiment: “This is an experiment in subjectivity. The billboard becomes whatever the mind […]
Sven Opak of the out of home programmatic solutions provider Piddle won the George Orwell prize for obfuscatory, jargon-ridden writing about programmatic out of home. Here’s an excerpt from the winning entry: “A frictionless hardware unification IOT has been created to improve brand efficiency with a general auction mechanism that […]
Independent’s Service Company has released its latest product poised to transform the digital OOH marketplace. Digiflex 1.0, will transform any digital OOH unit into a stunning frontlit or backlit static image. The product is distinguished by its simplicity and ease of installation. According to Allan Atkins, VP of Sales for Independent’s […]
Insider enjoys printing articles by readers. Here’s a post from Jena Powell, VP Sales and Marketing, Huntington Outdoor and a candidate for the Ohio State House of Representatives. By Jena Powell, Huntington Outdoor. When you’re in the billboard industry it’s easy to become localized. We work every day with road […]
A three-judge panel heard arguments in a free speech challenge to Washington, DCs’ ban on issue-oriented ads in its transit system. The Archdiocese of Washington sued the Metro system after it rejected a 2017 Christmas-themed campaign that would link to a website encouraging donations to a Catholic charity and church […]
If you want to keep up with Billboard Design Trends you need to follow the Daily Billboard Blog. Jason Morgan, a transplanted Brit with 10 years of marketing experience in the magazine publishing industry, uses the blog to keep track of interesting billboards in LA. Morgan is also a professional […]
By Rainbow Kirby-Stearns, Director, Corporate Communications and Marketing, Clear Channel Outdoor At Clear Channel Outdoor, one of the most fulfilling aspects of my role in corporate communications is bringing light to social causes through the lens of the outdoor screen. In today’s attention-deprived society and fragmented media landscape, billboards can’t be […]
