Other News

Company of the Day: Norris Outdoor

Company:  Norris Outdoor Market: Kansas Headquarters:  112 W. St. John, Girard, Kansas, 66743 Phone: 620-249-7462 Email: jnorris@norrisoutdoor.com Norris Outdoor currently has 25 locations with 48 faces throughout Southeast Kansas including one display in SW Missouri.  The firm is also expanding its digital presence with one operating digital billboard in Pittsburg, […]

Billboard Insider Classifieds

Billboard Insider Classifieds work: “We have written new insurance business as a result of our ad in Billboard Insider.”  Stu Lee, Bassler Insurance “When thinking as to how best to get the word out of our available position we thought of Billboard Insider.  We are glad we did.  The cost […]

Vinyls Needed For Harvey Victims

By Richard Rothfelder, Partner, Rothfelder and Falick I hope you survived Hurricane Harvey with minimal loss. My family was very fortunate to have avoided any meaningful damage. However, not all were so lucky, including the thousands of victims that suffered catastrophic wind damage to their homes and businesses in the […]

“NETFLIX IS A JOKE” Revealed

Insider is sure many of you have seen this billboard in the news recently as it created quite a buzz about who was behind it and what it was for.   We thought we would end this week with the following clip that wraps up what turned out to be […]

OOH Buyers and Sellers Outline Vision for the Future

Date: September 18, 2017 A new industry task force held its inaugural meeting last week as both buyers and sellers met to discuss meaningful ways to improve the overall OOH business. The new-standing committee is a cooperative venture between OAAA and 4A’s, the trade group representing advertising agencies. The purpose of […]

Paul Corvino Named Regional President for Clear Channel Outdoor’s Midwest Region

  New York, New York – Clear Channel Outdoor (CCO)  (NYSE: CCO), a subsidiary of iHeartMedia Inc., today announced that Paul Corvino has joined the company as Regional President for the Midwest. Corvino will provide leadership in all areas of branch operations including sales, marketing, real estate, public affairs, operations […]

Warren Brown asks “What Can I Take Out?”

Warren Brown is a creative partner at Gutthink and Partners and has represented Australia at Cannes.  In his Open3 interview, Brown says that what you leave out is more important than what you put in: “OOH trains you to constantly ask yourself, “What can I take out?”  It’s what you […]

Company of the Day: Next Generation Advertising

Company: Next Generation Advertising Headquarters:  5801 S. Perkins Road, Stillwater, OK 74074 Markets:  Two sided digital structures in Stillwater on Highway 177 Phone: 405.334.5638 Email:    dan@lednextgen.com Next Generation Advertising started in October 2010. The have two 10′ X 30′ Watchfire Digital boards on one structure. According to Dan Bell of NextGen both boards have performed […]

OOH Events at 2017 Advertising Week

Stephen Freitas OAAA Chief Marketing Officer This year’s Advertising Week is jam packed with informative and fun events. Beginning Monday, September 25 and finishing on the following Friday, the activities include breakfasts and receptions, workshops and panels, boot camps, an array of networking opportunities. The OOH industry is well represented throughout […]

Lamar seeks 2 digital billboards in Lombard

The Daily Herald reports that Lamar has received preliminary approval from the Lombard trustees for two lighted digital billboards in Lombard, Illinois.  The billboards will be on Glenbard Wastewater Authority property along I-355 between North Avenue and Roosevelt Road. Lamar’s proposal includes: A 20 year lease at $75,000/year. An agreement […]