Other News

Company of the Day: RSA Media

Company:  RSA Media Market:  Massachusetts Headquarters:  1 Huntington Avenue, Suite 1104, Boston, Massachusetts  02116 Phone:  617-227-4858 RSA media is a locally owned billboard company with static and digital billboards in the Boston area.  The company was founded in 1987 by James Lack.  The company’s plant includes billboards near Fenway Park […]

OAAA Nuts and Bolts: Preventing Billboard Vandalism

  Billboard Insider is running a new series by OAAA called Nuts and Bolts.  The series will discuss daily operating challenges facing out of home advertising companies and review some industry best practices.  Insider thanks OAAA for putting the series together.  Today’s article contains three tips on preventing billboard vandalism […]

Amazon Web Services Goes Out of Home

One of the top stories of 2017 is the rise of high tech companies as out of home advertisers.  The latest example is Amazon.  Insider took this picture of an Amazon web services ad on the people mover train in Sea-Tac airport. Wongdoody, Amazon’s agency, is running a Back to […]

Who is Driving?

A record number of Americans . . . More women than men A record number of Americans have drivers’ licenses, says a new federal report. The fastest-growing segment of drivers is 65 and older. “This age group is growing faster than any other, and is far outpacing their teenage counterparts,” […]

Company of the Day – Scotty Outdoor

Company: Scotty Outdoor Market:  Central and Eastern North Carolina. Headquarters: P.O. Box 974 Snow Hill NC 28580  Phone:  252-468-6969 Email:  scottyshivar@gmail.com  Scotty Outdoor has been serving the Central and Eastern North Carolina billboard market for over 30 years. They also build custom signs, billboard structures, vinyl installs and management.  Scotty Shivar is the owner. [wpforms id=”9787″] […]

How Daktronics built a 146′ wide curved digital billboard.

  In October 2017 Daktronics completed the installation of a massive new curved digital billboard at London’s Piccadilly circus.  The display is 17.6 meters high and 44.6 meters wide (that’s 57 feet by 146 feet).  The sign curves around the corner of the building and can show a large piece of […]

Geopath Market Spotlight: Green Bay

Did you know? Green Bay is the smallest city in the country that hosts a major professional sports team. There is a town, also called “Green Bay” that sits a few miles north of the city of Green Bay. This week’s Geopath Market Spotlight focuses on the Green Bay DMA. […]

Top OOH Cases Currently in Court

  By Ken Klein, OAAA Executive Vice President, Government Affairs   Leading court cases across the country affecting OOH advertising have a common thread: The First Amendment. Here is a status report: Tennessee Billboard Law The state’s billboard-control law has been invalidated. The State of Tennessee is preparing an appeal to […]

Company of the Day: Scadron Outdoor

Company:  Scadron Outdoor Advertising Markets:  Chicago Headquarters:  1015 West Grand Avenue, Chicago, Illinois  60642 Phone:  312-666.7500 Email:  info@scadron.com Scadron Outdoor (formerly Arrow Signs or Chicago) is a fourth generation family owned firm which was originally founded in 1892.  the firs operates 4 high profile billboard structures and 2 wallscapes in […]

Conlin on doing solar right.

By Kevin Conlin, Autonomous Power Solutions.  Conlin has helped several Billboard Insider readers design solar powered billboards. In yesterday’s Solar Power Lessons, Jim McIntyre makes some very valid points about solar powered billboard reliability. It’s been my experience that when you design a solar system for high reliability (99.9%) the […]