Other News

Company of the Day: Moreland Signs

Company: Moreland Signs Markets: Alabama, Mississippi, Tennessee, Arkansas Headquarters: 800 Market Street, Suite 215, Chattanooga, TN  37402 Phone: 423-756-7767 Email: morelandsigns@yahoo.com Moreland signs operates an outdoor plant of approximately 200 signs Alabama, Arkansas and Mississippi.  In December 2018 the company sold its Tennessee signs to Blanning Company.   Moreland Signs was formed in 1988 and has […]

Billboard Insider Classifieds June 8, 2024

Billboard Insider Classifieds work: “Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve […]

Even Trees Can Be Vetoed – A Conversation With TJ Bugbee

Yesterday we started a look at North Carolina, Trees, Government and NCDOT and the legislature passed House Bill 198. After that bill was passed this is how Governor Roy Cooper responded. To have a successful state outdoor association representing the interests of an entire industry, it requires the members, both […]

OOH Sales: Call Reluctance Roadblocks Are Costing You Money!

Is it important to have a proven systematic, step by step system to apply in my sales process with OOH prospects?  Of course it is, but only if you want to have a MUCH higher closing ratio than you currently have!  However, the best OOH selling system in the world […]

Global Out of Home Breaks the 5% Barrier

Global spending on Out of Home advertising reached $41.9bn in 2023, up 16% on 2022’s $36.2bn, breaking through the 5% barrier even as online continues to dominate media growth tables. OOH now accounts for 5.2% of global ad expenditure, up from 2022’s 4.7%. The breakthrough was highlighted in World Out […]

Company of the Day: Mollman Outdoor

Company: Mollman Outdoor Signs Markets: Oklahoma Headquarters: 627 Chickasha, OK  73018 Phone: 405-224-1560 Mollman outdoor operates a billboard plant with 220 static displays and 3 digital displays in Southwest Oklahoma.  The company is run by Matthew Mollman.   The company is an operator associate in the IBOUSA. Matt, how did Mollman enter the outdoor […]

North Carolina, Trees, Government and NCDOT- Did I Mention Trees?

Our oldest son and his wife have recently made the move from the west coast to Cary, North Carolina. My wife and I made the trip from the Pacific Northwest for our first visit to see how they have settled in. Being the ever present billboard nerd, I was also […]

Billboards Celebrate Spelling Bee Winner

Jethro Nededog of The Lippin Group writes:  As celebrations for Tampa 12-year-old Scripps National Spelling Bee winner Bruhat Soma continued last week, very creative billboards in various locations around the local area ran through last weekend. Once again proving the effectiveness and versatility of OOH, an anonymous person who was super […]

STRATACACHE Announces Acquisition of OOH Specialist Dot2Dot Communications

  DAYTON, OHIO, US—June 5, 2024—STRATACACHE today announced the acquisition of digital signage and out of home specialist Dot2Dot Communications, based in Ontario, Canada. Dot2Dot is a digital signage integration specialist and strategic partner of Scala, part of the STRATACACHE family of digital signage companies. The acquisition extends STRATACACHE’s global […]

MH Outdoor Media and a Conversation with COO Marshall Henderson

Company: MH Outdoor Media, LLC Headquarters: 11750 Katy Freeway Suite 1300 Houston, Texas 77079 Markets: Alabama, Texas, Tennessee, Louisiana, and Florida Phone: 855-220-0423 Email: mhenderson@machaik.com MH Outdoor Media, LLC is a member of the Mac Haik family of companies, founded in July 2011 in Houston, Texas.  Marshall Henderson is the […]