Other News

A recorded memorandum of lease reduces legal disputes.

The usual out of home industry legal practice is to record a memorandum of lease as opposed to the full lease in order not to disclose proprietary details to competitors or other landlords in a market.  A Billboard Insider Reader asked “Is there potential for a lawsuit if a new […]

Kangaroos and Digital Billboards?

When was the last time you saw kangaroos looking at a billboard – in the US!  Randy Burkett of Burkett Outdoor tells Billboard Insider that a couple of kangaroos escaped from a farm in Amarillo, Texas.  They bounced by one of Burkett Outdoor’s billboards on their getaway.  Does a Kangaroo […]

Company of the Day: Movia

Company: Movia Markets: Nationwide US, Canada and Europe Address: Toronto, Canada Email: info@movia.media Phone: 416-271-1008 Movia helps brands maximize their advertising results with a unique combination of mobile ads and technology. Movia’s static and digital Mobile Billboards work together with tracking and Wi-Fi collecting sensors, allowing for both analytics and […]

Marnie Cody on what to include in a memorandum of lease

The usual out of home industry legal practice is to record a memorandum of lease as opposed to the full lease in order not to disclose proprietary details to competitors or other landlords in a market.  A Billboard Insider Reader asked “Is there potential for a lawsuit if a new […]

OUTFRONT Closes Sale of Canadian Assets to Bell Media

NEW YORK, June 10, 2024 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT) and Bell Media Inc., a wholly-owned subsidiary of BCE Inc. (TSX, NYSE: BCE), announced today that they have closed the sale of OUTFRONT Media’s Canadian business to Bell Media for a purchase price of C$410 million in cash, subject […]

RIP Tom Poe

Lamar Advertising senior account executive Tom Poe has died. Tom spent the last 22 years in Lamar’s Greensboro/Winston Salem office.  Prior to that he was a creative director  at Adams Advertising (1992-2003).  Tom was a Billboard Insider newsletter subscriber.  RIP Tom.  You will be missed!   To receive a free […]

OAAA at Cannes Lions 2024

Cannes Lions, the world’s largest Festival celebrating creativity and innovation in advertising, is rapidly approaching. For over 70 years, this global gathering unites the entire advertising ecosystem to honor the best creative work of the year and to convene on important industry issues to propel advertising forward. OOH is a […]

Company of th Day – Mortenson Outdoor Sign

Company: Mortenson Outdoor Sign Market: Minnesota Headquarters: PO Box 1001 Fergus Falls, MN  56538-1001 Phone: 218-205-7052 Email: mike@mortensonoutdoorsign.com Mortenson Outdoor Sign is a locally owned private company in Fergus Falls, MN wich operates a billboard plant in Western Minnesota.   Mike Mortenson was born and raised in Fergus Falls, Minnesota and […]

Rothfelder on Memorandums of Lease

The usual out of home industry legal practice is to record a memorandum of lease as opposed to the full lease in order not to disclose proprietary details to competitors or other landlords in a market.  A Billboard Insider Reader asks “Is there potential for a lawsuit if a new […]

Rate This Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]