Other News

Stark Capital Celebrates 20th Year

Stark Capital Solutions, an industry-leading capital provider and M&A advisory firm, is proud to announce the celebration of its 20th year in business!  Founded by Chris Stark in 2003, Stark Capital has focused predominately on working inside the Billboard Industry with all sizes of independent operators. To highlight some of […]

Huntington Outdoor Makes Acquisitions in Three States

OHIO, January 19th, 2024 – Huntington Billboards, a leading Ohio-based billboard company, proudly announces the successful completion of four strategic acquisitions within the past 30 days, further solidifying its position in the outdoor advertising industry.  The acquisitions, spanning across Ohio, Arkansas, and Louisiana, mark a significant milestone in Huntington Billboards’ […]

Tiger Party CEO to Present at ISE 2024 in Barcelona

Rafale Chang is CEO of Tiger Party – the company widely known for synchronizing the New Year’s Eve Ball Drop countdown in Times Square. However, the Ball Drop countdown is only a small part of what the company does. If you visited Times Square in recent years, you probably saw […]

Company of the Day: Idon Media

Company: Idon Media Markets: Nationwide Email: info@idonmedia.com Phone: 732-200-1288 Idon Media is the California subsidiary of Digital Outdoor Advertising.  The company was founded in 2012 by Christine Lanziano and Larry Clark and operates digital billboards nationwide.  the company uses state of the art Media Resources Vision-IQ billboards.  In January 2022 Billboard Insider interviewed Christine Lanziano […]

Billboard Insider Classifieds January 20, 2024

Billboard Insider Classifieds work: I would like to purchase a classified ad on Billboard Insider to help advertise my business.  It worked so well for The Nine, that I know it’s money well spent.  John James, SignBird “We got a big boost in qualified applicants from running our Ad on […]

Mike Hershey on Political Advertising Best Practices

Your out of home company has probably been getting requests for political ads.  Billboard Insider asked OAAA EVP-Government Affairs Mike Hershey to talk about political advertising do’s and don’t. How is 2024 shaping up for out of home political ads? Every election cycle is setting new records for political advertising, […]

OOH Sales: If You Are Telling, You Are Not Selling

Over the years I have posed a pivotal question literally thousands of times to OOH professionals: Is selling merely about telling? Unfortunately more than you might guess responded that they believed that it was. Often, when people find themselves in a selling situation, they believe they should educate the prospect […]

OAAA Hires Olivia Oshry as Vice President of Marketing

The OAAA announced this week that Olivia Oshry, formerly of Flowcode and AOL, iss their new Vice President of Marketing, reporting to  EVP & Chief Marketing Officer, Julie Thompson. With more than 13 years of experience working in media, technology and DTC businesses across both large corporations and start-ups, Olivia will take the […]

Trailhead Acquired 3,135 Statics, 258 Digitals and 20 Trivisions in 3 Years!

By Jessica Silva, Screenverse In the bustling world of media acquisitions, few stories captivate as much as the rise of Trailhead Media. From its humble beginnings in July 2020 with no employees and no assets, Trailhead Media has skyrocketed to prominence, acquiring a staggering 40 companies in just 39 months. […]

Company of the Day: Herring Outdoor

Company: Herring Outdoor, LLC. Market: Alabama, Mississippi, Louisiana Headquarters: 525 Central Avenue, 200, Laurel, Mississippi, 39440 Phone: 601-498-4600 Herring Outdoor is a private family owned company based in Laurel, Mississippi.  Herring owns and manages billboard locations in Alabama, Mississippi and Louisiana. The company is an operator associate in the IBOUSA.   The company also […]