Miami, FL and Montreal, CA — February 5, 2020 — AdMobilize, the world’s #1 audience intelligence company powering DOOH networks with real time, fully-anonymous AI, and Broadsign, the leading digital out-of-home (DOOH) marketing technology platform, today announced a partnership to provide DOOH networks with integrated audience measurement solutions. With this […]
Out of home companies sometimes require employees to sign a non-compete agreement in which they agree not to go to work for a competitor for a period of time after they leave. Don’t make the terms of your non-compete too broad or it may be unenforceable. That’s the lesson of […]
Insider has updated the inflation and US out of home revenues table. Bookmark this when it’s time to negotiate a billboard lease cost of living increase with your landlord. Inflation has averaged 2.2% over the past twenty years. US Out of home revenue growth has averaged 3.1% over the past […]
Insider received some comments on the Clear Channel Outdoor’s announcement that it had transformed 1,300 sign faces into “Premier Panels.” One reader comments: ClearChannel has offered these wrapped 30 sheets for decades in the California market as an upgrade to traditional poster showings. The presser about this “new” thing confused […]
Company: Coastal Outdoor Markets: North Carolina, South Carolina. Address: 2025 Corporate Centre Drive #206, Myrtle Beach, SC 29577 Phone: 843-692-2334 Coastal Outdoor operates a plant with 902 bulletins and 24 digital billboards in North and South Carolina including following DMA’s: Myrtle Beach/Florence Charleston Wilmington The company was founded in 1996 […]
Jesse London has 25 years experience in media sales including 20 years experience selling out of home. Last week he talked about selling out of home versus TV. Today he talks about 7 ways out of home complements online and mobile ads. How do you see out of home working […]
Humor can be great on billboards but there are risks. Not everyone thinks the same things are funny. An Ohio pizza shop owner likes to run funny messages on his billboards: “Now Hiring – Must Show Up”, “If it’s not there in 30 minutes move closer.”, “Free Box with Every […]
The White House invited the president of the Outdoor Advertising Association of Texas to a national summit against human trafficking. On January 31, Lee Vela of Clear Channel Outdoor-Houston attended at all-day summit at the White House, with President Trump, Vice President Pence, Ivanka Trump, and Attorney General William Barr. […]
Company: CRG Advertising, LLC Market: Connecticut Phone: 860-961-4818 Email: cghione@crgadvertising.com CRG Advertising operates 4 digital faces and 7 static faces in Connecticut. The signs range in size from 10.5 by 22 to 14 by 60. The firm was founded in April 2009 by Charlie Ghione after stints as an […]
Tennessee’s General Assembly has started considering changes to Tennessee’s billboard-control law because federal courts have ruled the law unconstitutional. The motivation to enact a new billboard law is to remedy a pending legal challenge regarding free speech (Thomas v. Bright). Similar constitutional challenges to billboard law arose in Oregon and […]
