Are you using drones to shoot sign footage? Giesken Outdoor uses drones to shoot 30 second clips of billboards which it embeds in the company website. Here’s what the footage looks like. Insider talked to Tom Giesken about using drones to film billboards. Did you take the footage yourself? […]
Other News
Lindmark Outdoor Ranked on Inc. 5000 List
Inc. Magazine Unveils Its Annual List of America’s Fastest-Growing Private Companies—the Inc. 5000 Lindmark Outdoor Media Ranks No. 2997 on the 2019 Inc. 5000 NEW YORK, August 14, 2019 – Inc. magazine today revealed that Lindmark Outdoor Media is No. 2997 on its annual Inc. 5000 list, the most prestigious […]
Daily Billboard Blog’s 3 of a Kind: Emmy FYC
In Tinseltown campaigning for awards and Emmy consideration has become big business for the outdoor industry, so this month Daily Billboard thought we’d look at three examples of how studios and networks try and make their shows stand out and garner TV academy voter attention in the crowded skies of […]
What if US Out of Home Gains 2% Points Market Share?
How would you feel if your out of home company revenues increased by 50%? The US out of home industry did $8 billion in revenue last year which equates to 4% of the US advertising spend. Out of home advertising averages 6% of the global ad spend. See this chart […]
Company of the Day – Wilson Outdoor Displays
Company: Wilson Outdoor Displays Headquarters: 786 Coleman Mill Rd, Carrollton, GA 30116 Markets: Western Georgia and Eastern Alabama. Phone: 770.854.4899 Wilson Outdoor operates a billboard plant with with 99 faces in Western Georgia and Eastern Alabama including coverage in the following communities: Carrollton Wedowee Roanoke Heflin Ashland Wilson Outdoor started in 1985 when Dwayne […]
Clear Channel Comments on Capital Market Activity
Clear Channel execs commented yesterday on the company’s recent capital market activity and prospects. Let’s start with the capital market transactions as provided in their August 13th press release: Issuance of 100 million shares of common stock at $3.50 per share, with the net proceeds from the sale to be […]
Geopath Market Spotlight: Charleston-Huntington
Did you know: Charleston had the first brick-paved street in the United States Charleston has been the capitol of West Virginia since 1877 This week’s Geopath Market Spotlight focuses on the Charleston-Huntington, West Virginia DMA. Infographics for the top DMAs and much more are available to Geopath members in their […]
Boston Omaha Readies an Additional $75 Million Equity Issue
Yesterday, Insider reported that Boston Omaha, the parent of Link Media Outdoor plans to grow via more out of home acquisitions. Boston Omaha has more than $113 million million of cash and marketable securities to fund transactions. Boston Omaha is increasing the war chest. It has signed an agreement for […]
Company of the Day: Wright Advertising
Company: Wright Advertising Corp. Headquarters: 1347 South Laramie Ave., Cicero, IL 60804 Market: Illinois and Indiana Phone: 708-652-6020 Email: wa@wrightadvertising.com Wright Advertising Corporation, established in 1949, is a provider of bench advertising in the Midwest. Their ad benches are present at prime locations such as well traveled and highly visible bus routes throughout the entire […]
Link Media Revenue up with Acquisitions
Boston Omaha reported second quarter 2019 earnings. Here are the results from the company’s Link Media Holdings out of home subsidiary. Link Media CEO Jim McLaughlin tells Insider: “Link is performing well on all inventory, but especially the Link legacy inventory (pre Tammy Lynn, Key and Waitt), where revenue increases […]