Seeking Alpha has run two pieces on billboard stocks this week. Outfront: A Long Term Investment Opportunity ran Monday . The financial analysis is shallow and simplistic but one sentence on OUTFRONT’s success at cross-selling transit and bulletins caught Insider’s eye: “According to the figures provided by Outfront Media, 86 […]
Other News
Will a paper napkin agreement hold up in court?
Will a paper napkin agreement hold up in court? Probably not according to Craig Fedynich vs Curtis Massood Midwest Outdoor Media . Here are the facts. in 2002 Curtis Massood and Craig Fedynich formed Midwest Outdoor Media. Fedynich provided the ground lease and permits. Massood provided the capital. The company built […]
Colorado Greenlights Cannabis Billboards
By Ken Klein, OAAA, from MediaPost Colorado, a pioneer in marijuana legalization, has revised its rules to allow pot ads on billboards. The new rules call for 500-feet billboard buffers from schools, places of worship, and public playgrounds. This rule change in Colorado reflects broader points: – Norms are emerging […]
Comedy Central, MTA and OUTFRONT Partner with Awkwafina
NEW YORK, January 16, 2020 – Comedy Central, in partnership with the MTA, today announced Golden Globe-winner and Queens native Awkwafina is taking over as MTA New York City Transit’s subway guest announcer, becoming the voice of the Flushing 7 Line. Through a dynamic partnership with OUTFRONT Media, the advertising […]
Company of the Day: Choice Media
Company: Choice Media Markets: Texas, New Mexico Headquarters: 11805 I-27, Amarillo, TX 79119 Phone: 806-352-6585 Email: Info@ChoiceMediaTX.com Choice Media operates a billboard plant in Texas. Brad and Kristie Tooley formed the company in 1992 by buying a half dozen empty billboard faces with proceeds from the sale of a rental house. Today Choice […]
Ken Klein on Getting the Next Generation Involved with Out of Home.
People ask Insider “How do we get young people interested in out of home?” Ken Klein, EVP Government Affairs at the OAAA shows us how. Insider talked with Klein this week. I hear you’re on an advisory board of your Alma Mater. I am involved with my college; I’m on […]
San Diego Limits Cannabis Billboard Locations
Last Monday the San Diego City Council unanimously approved legislation restricting the location of marijuana ads. The law is aimed at restricting cannabis advertising within 1000 feet of schools playground, day care centers youth centers and public parks. The new law will make 381 or 60% of the billboards in […]
AdMobilize Hires Chief Privacy Officer
AdMobilize hires ADT’s former Chief Privacy Officer, Paul Plofchan Paul Plofchan is a senior level strategist with a deep understanding of privacy and security and has joined AdMobilize as Vice President and General Manager, Engagement Analytics and Partner Alliances. Paul’s expertise and track record are geared towards working with large […]
Broadsign and TPS Engage integrate platforms
MONTREAL and NEW YORK — January 16, 2020 — Broadsign, the leading digital out-of-home (DOOH) marketing platform, and cross-border dynamic outdoor advertising platform TPS Engage today announced the integration of the Broadsign Reach supply-side-platform (SSP) and the TPS Engage demand-side platform (DSP). The new partnership extends the international digital screen […]
Company of the Day – Chicago Billboards
Name: Chicago Billboards Headquarters: 10022 Bode Road, Plainsfield IL 60585 Market: Greater Chicago Phone: 847-344-2918 Email: info@chicagobillboards.com Todd Sanders is an owner and partner in Chicago Billboards and Insider had the opportunity to get an update on the Company. Tell us about how 2019 treated Chicago Billboards? 2019 was a […]