Other News

Billboard Insider Classifieds May 2, 2020

Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider.  I told […]

Mark Boidman: “Short term, it’s defense, Long term, it’s offense.”

  THE rAVE Agency and Zoom partnered for the inaugural LAVNCH Week and Mark Boidman of PJ Solomon provided the Keynote address. Here are highlights from Boidman’s talk: Covid-Specific Media Impact There will be a slowdown in advertising spend as firms cut back on marketing budgets Though Media relating to […]

America Reopening: Travel up 18% last week.

Evidence that America is reopening is beginning to mount as the average number of daily miles traveled for individuals is up 18% from 9.8 miles during the week of April 6 to 11.5 miles during the week of April 20. That’s according to an analysis from Geopath, the not-for-profit org that provides the industry-standard […]

Shoutouts to LMR, Arena Outdoor

Lmr Digital is donating ads on billboards in Gonzales, Louisiana to congratulate high school seniors.  Denise Divine Crifasi says the company is also running bible verses.  Yesterday a passerby commented: “I drove by your billboard and sat at red light and read your billboard.  I needed these scriptures in my […]

Who’s buying out of home assets?

Crisis or opportunity.  It depends on your perspective.  If you kept your debt low during the past few years you’ve got an opportunity now Circle City Outdoor revenues are down due to the covid crisis.  But Circle City has minimal debt and views the coronavirus as an opportunity to buy […]

Company of the Day: Great Outdoors

Company: Great Outdoors Advertising Market:  Maryland Headquarters: 12736 Knoll Rd, Mount Airy, Maryland  21771-6002 Phone: 301-831-3473 Email:  bryan@greatoutdoorsadvertising.com Great Outdoors Advertising operates an out of home advertising plant with 14 billboard faces around Hagerstown, Maryland.   Insider talked with owner Bryan Mack. Bryan, how did you enter the business? I lost a […]

Consider This…Eight Lessons the COVID-19 Crisis Taught Out of Home Media

By Anna Bager OAAA President & CEO A pandemic was not in your 2020 plan. But the crisis has revealed/highlighted valuable lessons for out of home media about what is essential. Staying in Touch with Customers is Essential Remaining close to customers is always essential, but it is a business […]

Michael Wright on the Alito Concurrence

On April 3, 2020, the State of Tennessee petitioned the Supreme Court for review in Bright v. Thomas. The State asks the Court to decide whether the Tennessee Billboard Law’s permit exception for onsite signs is content based under Reed v. Town of Gilbert (2015). Bright raises important First Amendment […]

Honoring Grads

Reagan Outdoor, Lamar Advertising and Highroad Advertising  are using billboards to honor graduates.   In case you wish to do the same, here is some copy provided by out of home designer Adam Owen.  There’s space in the design for a picture and a name.             […]

Company of the Day – Grace Outdoor Advertising

Company:  Grace Outdoor Advertising Headquarters: 1201 Lincoln Street, Suite 300, Columbia SC 29201 Markets: South & North Carolina, Atlanta & Memphis Phone: 803.252.7084 Email:   hal@graceoutdoor.com, diana@graceoutdoor.com Grace Outdoor Advertising has been operating in the Columbia S.C. area for over 30 years. Their offices are located in the historic Congaree Vista where they […]