Here’s a listing of who makes what at the three largest US public out of home companies in 2023. Lamar’s execs were the only group to see increased compensation in 2023. This is as it should be. The stock did well, cashflow is at record highs and Lamar has an […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company of the Day: Made You Look Digital Markets: West Virginia Address: PO Box 1864 Lewisburg, WV, 24901 Email: madeulookdigital@gmail.com Phone: 304-638-4055 Made You Look Digital operates three digital billboards in Fairlea, Lewisburg and Whjite Sulphur Springs, West Virginia. Here is a picture of Made You Look Digital’s owner Travis […]
Billboard Insider Classifieds work: I would like to purchase a classified ad on Billboard Insider to help advertise my business. It worked so well for The Nine, that I know it’s money well spent. John James, SignBird “We got a big boost in qualified applicants from running our Ad on […]
Insider’s Note: The MRC released their standards on Out of Home Measurement this morning. We wanted to provide readers with the news and a link to the new standards. We will provide more information as we read through the standards and have an opportunity to discuss with key players in […]
The most highly productive and profitable OOH companies we work with create and follow processes in every area of their company, for every function, without exception. These processes drive the various functions of the organization, but they are continually reviewed and upgraded to make sure they are up to date […]
It’s fitting that we close out a week in which we published Billboard Insider’s 2024 list of OOH contractors with an interview with Tony Cross, a self-employed vinyl installer in Glasgow, Scotland. Tony, tell us about yourself. Well my name is Anthony Peter Cross, but I always get called Tony. […]
A Hackney-based artist, whose art made at a local art studio for people living with brain injury featured in a 5* exhibition at the Barbican, is to be exhibited on Old Street’s Digital Canvas, an iconic outdoor advertising site opposite Old Street Roundabout. Since 2016 Eastender Jason Ferry, who suffered from […]
MONTREAL, April 25, 2024 (GLOBE NEWSWIRE) — Out-of-home (OOH) ad tech leader Broadsign today announced that PATTISON Outdoor Advertising, a leading Canadian OOH media owner, has adopted the full Broadsign OOH technology stack. With Broadsign already providing a centralized hub for its programmatic digital OOH (DOOH) workflows, the expanded partnership now enables PATTISON to dynamically manage […]
Company: Lockridge Outdoor Advertising Headquarters: 2110 Ranch Rd 620 S., PO Box 341432, Austin, TX. 78734 Markets: Utah, Indiana, Illinois, Idaho, Ohio, Kentucky, Iowa, Alabama, Georgia, New Mexico, California, Pennsylvania, Oregon, Washington, New York, Connecticut, Michigan, and Florida Phone: 727-415-4332 Email: tony@lockridgeoutdoor.com Lockridge Outdoor is a family owned company which operates a nationwide out […]
