Yesterday’s election has two implications for out of home. Four more states – Arizona, Montana, New Jersey and South Dakota – legalized recreational marijuana and Mississippi approved medical marijuana. This means more marijuana advertising dollars for the out of home companies in those states. 15 states have legalized recreational marijuana. […]
Other News
OUTFRONT Announces OUTFRAME Art Competition Winners
NEW YORK, Nov. 4, 2020 /PRNewswire/ — OUTFRONT Media Inc. (NYSE:OUT) is proud to announce Daniel Moran, Dinesh Boaz, Valentina Elegante and Danny Potts with Future First Studio, as the winners of the 2020 OUTFRAME competition. OUTFRAME was created to celebrate the artists of adland and showcase their non-commercial art while building excitement for designing for out of […]
Company of the Day – Outdoor Signs
Company: Outdoor Signs Headquarters: 3625 N. Hall St., Dallas TX 75360 Market: Texas Phone: 214.615.2727 Based in Dallas Texas, Outdoor Signs has 4 digital boards in Dallas as well as over 250 static faces throughout Texas. The company is owned by Charles Cooper. Outdoor Signs is a member of the […]
TierOne’s Jesse London on Raising Capital
This week’s podcast guest is Jesse London, CEO of TierOne Media, a startup which recently purchased 5 out of home companies in the Southeast United States. Jesse talks about why he became an entrepreneur and what it was like raising a high seven figures amount of debt and equity. What […]
Two Extra Years – A Covid Clause?
Insider was looking through news feeds (we do it, so you don’t have to) when this article caught my eye. City Council Extends Sunset Spectacular Billboard Contract for Two More Years This story from WHOville reports that the billboard on Sunset Boulevard, which hasn’t even been built yet, received an […]
Shout Outs to Adams, Lamar and Primary Media
Shoutouts to Adams, Lamar and Primary Media for running positive messages encouraging people to vote. [wpforms id=”9787″] Paid Advertisement
Company of the Day: Pacific Outdoor
Company: Pacific Outdoor Advertising Markets: Oregon, Washington Headquarters: 715 NE Everett St, Portland, OR 97232 Phone: 503-232-3111 Email: info@pacificoutdooradvertising.com Pacific Outdoor Advertising operates a billboard plant in Oregon and Washington The company was formed in 2015 via the purchase of a billboard plant from Clear Channel Outdoor. Pacific has over 1,000 […]
Beware Termination on Sale Clauses
Many landlords want to terminate a billboard lease on sale of a property. Ambiguous termination of sale clauses can lead to future disputes. That’s the lesson of Lamar Outdoor Advertising v Harwood. Here are the facts. In 1994 Pridemark Outdoor entered into a 10 year lease with a 10 year […]
Jodi Senese – An Ad Campaign Which Plays to Digital OOH Strengths
On last week’s OAAA roundtable OUTFRONT CMO Jodi Senese highlighted how the Absolut campaign which is running on OUTFRONT digital billboards in Detroit and Philadelphia takes advantage of the flexibility and targeting of digital billboards. I saw something today actually that I thought was pretty cool. Absolut has digital billboards […]
OAAA and Adweek Presents the Inaugural Elevate: OOH Summit
NEW YORK (PRWEB) NOVEMBER 02, 2020 Adweek, the leading source of news and insights covering marketing, media and technology — together with the Out of Home Advertising Association of America (OAAA), the national trade association for the entire OOH and DOOH media ecosystem — are excited to announce a new event […]
























