Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Other News
Company of the Day: OK Outdoor
Company: OK Outdoor Markets: Oklahoma, Arkansas Address: 22599 Blu Bird Lane, Poteau, OK 74953 Email: josh@okoutdoor.us Phone: 918-401-0631 OK Outdoor operates a billboard plant with 68 faces in eastern Oklahoma and Western Missouri. It is owned and operated by Josh & Kristin Snyder who bought their original Leflore County plant […]
Insider’s New Book is Available!
Billboard Insider’s Guide to Leases, Easements and Real Estate is an important resource for anyone in the Out of Home industry. The 130 page Guide tells you: How to use an out of home attorney effectively 21 things in a good out of home lease 11 things in a good […]
Billboard Insider Classifieds October 10, 2020
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
Meadow Outdoor’s Win-Win Tree Agreement in Ontario, OR
In yesterday’s Managing Tree Issues with a City Insider talked about a creative solution to a tree problem in which Meadow Outdoor agreed to replace diseased trees in Ontario, Oregon. The city got healthy, low maintenance trees. Meadow preserved billboard views. John Lehman, Meadow Outdoor’s Lease Manager discusses the […]
45% of Consumers Notice OOH Ads More Post Pandemic
WASHINGTON D.C. (October 15, 2020) – The out-of-doors has taken on new resonance in the wake of the COVID-19 lockdowns, with nearly half (45%) of American adults saying they are noticing OOH (out of home) advertising more than before the pandemic began. This heightened awareness and receptivity are particularly prevalent among those ages […]
What to Watch for in the Election: More Legal Cannabis
By Ken Klein, OAAA Executive Vice President, Government Affairs Voters in five states will decide whether to legalize medical and-or recreational marijuana. Here is context: Red, blue, and purple states are voting on cannabis: Arizona, Mississippi, Montana, New Jersey, and South Dakota. Marijuana is migrating to the mainstream, already legal […]
Finally, A Simplified PPP Forgiveness Form
Insider has been tracking the SBA’s Payroll Protection Loan Program as so many of us owner/operators have taken advantage of the loans available through and administered by the banking community. We mentioned back in August that waiting on filing your forgiveness application would make sense as lawmakers were discussing the […]
Geopath Reports Traffic is 93% of Normal
Traffic is 93% of normal according to Geopath’s Mobility update dated October 15, 2020. Here’s the state data. Louisiana had an 11% drop in travel related to Hurricane Delta. [wpforms id=”9787″] Paid Advertisement
Company of the Day: Next Generation Advertising
Company: Next Generation Advertising Headquarters: 5801 S. Perkins Road, Stillwater, OK 74074 Markets: Two sided digital structures in Stillwater on Highway 177 Phone: 405.334.5638 Email: dan@lednextgen.com Next Generation Advertising started in October 2010. The have two 10′ X 30′ Watchfire Digital boards on one structure. [wpforms id=”9787″] Paid Advertisement