Other News

Hivestack launches “Green Curated” DOOH Product

New York & Tel Aviv- May 15, 2024 – Perion Network Ltd. (NASDAQ and TASE: PERI), a technology leader in connecting advertisers to consumers across all major digital channels, announced today the launch of Hivestack’s ‘Green Curated Deals’ innovative solution for DOOH on a global scale. Powered by Scope3 emissions […]

Company of the Day – Marlin Outdoor Advertising

Company: Marlin Outdoor Advertising Headquarters:  55 New Orleans Road, Suite #209 Hilton Head Island,SC 29928 Market: N.E. Georgia and S.E. South Carolina Phone:  843.785.5769 Email: info@marlinoutdooradvertising.com For 25 years Marlin Outdoor has provided clients with increased sales and leads through strategic placement of billboards across the Southeast, combined with quality design […]

Don’t do business with Michael Bates!

Yesterday Billboard Insider published a story about an ACH scam which Michael Bates (mbates1477@gmail.com) pulled against TDO Outdoor.  Bates has attempted to scam at least 9 other out of home companies.  Here’s what Billboard Insider knows. Bates says he works at Kidde-Fenwal, Inc, 400 Main St, Ashland MA 01721  yet […]

Adams Outdoor Names Kevin Jones CEO

Former CEO of Calabrio and Rackspace Technology will help chart the Company’s next chapter of growth New York, May 15, 2024: Adams Outdoor Advertising (“Adams” or “the Company”), one of the leading out-of-home media operators in the United States, today announced the appointment of Kevin Jones as Chief Executive Officer. […]

Vistar’s Provenzano Reviews ADstruc Purchase

On April 29, 2024,  Vistar announced the purchase of ADstruc from PJX Media.  Billboard Insider asked Vistar CEO and Co-Founder Michael Provenzano to discuss the transaction. Michael, why did Vistar buy ADstruc ADstruc is a software asset used by agencies and media owners.  It’s a battle tested product.  We kept hearing from our clients “we […]

Company of the Day: McDonald Outdoor Advertising

Company: McDonald Outdoor Advertising Markets: Mississippi, Tennessee, Arkansas Address:  2478 Casino Strip Resorts Blvd., Robinsville, MS. 38664 Email: info@mcdonaldoutdoor.com Phone: 662-357-0022 McDonald Outdoor Advertising is a family owned company which owns and manages billboards in Mississippi, Tennessee and Arkansas area.  The company also operates a print shop which provides displays, […]

Know the Risks of Taking OOH Payments via ACH

Many out of home companies take payment via Automated Clearing House (“ACH”) payments.  You need to be aware of the risks associated with an ACH.  Lafe Schneider of TDO outdoor tells Billboard Insider his company took a loss recently when a man who identified himself as Michael Bates (mbates1477@gmail.com)  signed […]

SignValue’s Clear Channel Outdoor at a Glance – 1st Qtr 2024

SignValue has prepared the following analysis of Clear Channel Outdoor’s 4th Quarter 2023 financials.   If you have questions contact Paul Wright, CEO, SignValue, paul@signvalue.com, 480-657-8400.   To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title.  Our newsletter is free and we […]

Illuminate your Brand with LED Lighting and Outdoorlink Controls!

Are you still relying on outdated and paying for inefficient lighting systems? It’s time to make the switch to LED lighting and Outdoorlink controls. Here’s why: Energy Efficiency: LED lighting consumes significantly less energy compared to traditional lighting technologies, leading to substantial cost savings on your energy bills. When LEDs […]

Streetmetrics Expands Capabilities

BIRMINGHAM, AL, May 7,  2024 – StreetMetrics, a leader in Out-of-Home (OOH) media measurement, is pleased to announce the expansion of its platform. Initially entering the OOH market focused on measuring transit, StreetMetrics has expanded its renowned methodology to optimize both moving and stationary advertising campaigns, all in one unified […]