By Do It Outdoors A couple of years to when creative agency David&Goliath sought to put a completely new and sleek spin on promotional and advertising efforts for their client, the California Lottery. They wanted to (quite literally) give luck a new look with a new campaign involving custom mobile […]
Company: Kessler Outdoor & K2 MediaHeadquarters: Kessler Outdoor: 2669 NATIONAL RD, ZANESVILLE, OH 43701 K2 Media: 755 Grand Blvd, Ste B105-274 Miramar Beach, FL 32550 Markets: Ohio, West Virginia & FloridaPhone: 740-453-0668 (Ohio) 850-532-0075 (Florida)Email: Natalie@k2mediainc.com Kessler Outdoor Advertising and Ks Media are divisions of Kessler […]
US out of home stocks had an outstanding quarter as traffic rebounded and the economy began to open back up from Covid closures. Clear Channel Outdoor (blue), Lamar (green), OUTFRONT (purple) and S&P 500 (black) stock performance April-June, 2020 Clear Channel Outdoor increased 85% to $1.04 during the quarter versus […]
What can the industry do to help make digital billboards more community friendly? That question has been on the mind of Media Resources’ Chief Product Architect, Cheng Qian, for years. Digital Billboards have proven very effective, dynamic tools to connect people with products, services, and information. However, the use of […]
As we rebound from the impact of Covid, reduced revenues and sheltering from home, it is always important to recognize that people and jobs have been impacted in a real way. Insider saw this article from Aliana Heffernan and offers it with her permission. By Aliana Heffernan, Digital Media Content […]
London, UK: June 30th, 2020 – Today, Talon Outdoor reported the latest findings from their proprietary Out of Home data management platform Ada, covering the week ending June 21 – the first full week since lockdown restrictions were lifted on non-essential retail in England. The latest figures show a significant […]
By Courtney Richards, OUTFRONT Media As graduation ceremonies across the country have been cancelled or postponed, we couldn’t let some of our graduates not feel the love. OUTFRONT showcased our NY area grads on a Times Square billboard to show our pride and support for the 2020 graduating class! Hats […]
Company: Kentucky Outdoor Advertising Markets: Kentucky Address: 423 State Street, PO Box 917, Bowling Green, Kentucky. Phone: 270-842-6828 Kentucky outdoor owns over 100 billboards in south central and western Kentucky. David Sears is President. Thomas Connelly is Vice President. Sears was named the 2017 small business person of the year by the Bowling […]
Inrix reports that US travel returned to normal in the US National Traffic Volume Synopsis #15 for June 20-26, 2020. Some other highlights. Nationwide US passenger traffic was 100% of pre-covid levels for the week ended June 26. Long hall ruck travel was 99% of normal Local fleet travel was […]
Yesterday, I reported on Part 1 of the Tennessee Billboard Law Fix, under which Governor Bill Lee signed into law an amendment to Tennessee’s Highway Beautification Act, thereby “curing” the First Amendment defects found by the District and Circuit Courts in Thomas vs Bright. However, while the Tennessee Act is […]
