On last week’s Billboard Insider podcast Insider commented that out of home values vary from 8 to 14 times cashflow. Reader Greg Hicks asked us to explain what factors cause the multiple to vary. We asked out of home broker Max Drachman of Kalil and Co to comment: That’s a […]
New York, NY — SILVERCAST Media, a premier Out-of-Home company operating high-profile outdoor signage in New York, Los Angeles, Chicago, and San Diego, has secured the exclusive rights to represent seven signs on the iconic W Hotel in Hollywood, California, located at 6250 Hollywood Blvd. This aggressively expands SILVERCAST Media’s […]
Company: Plainview Outdoor Headquarters: 2802 Belle Arbor Ave. Suite A, Chattanooga, TN 37406 Market: Chattanooga TN DMA Phone: 423.622.4100 Email: Hello@PlainViewOutdoor.com Plainview Outdoor is a full service outdoor advertising company located in Chattanooga, TN. The Company has over 140 years of combined experience serving the greater Chattanooga marketplace. Todd Plain […]
Yesterday, Circle Graphics announced the purchase of a majority stake in Anthem Displays. Insider interviewed Circle Graphics CEO Andrew Cousin and Out of Home Division President Rod Rackley about the transaction. Here are the highlights. Cousin says that despite softness in the OOH Division, Circle Graphics has thrived through COVID […]
LONGMONT, Colo., Jan. 4, 2021 /PRNewswire/ — Circle Graphics, Inc. (“Circle”), a leading producer of grand and large-format digital graphics owned by an affiliate of H.I.G. Capital, has acquired a majority ownership stake in Anthem Displays, LLC (“Anthem” or the “Company”), a digital sign manufacturer serving the Out-of-Home (“OOH”) advertising market. The transaction […]
A Message from Kym Frank As we closed out 2019, eager to jump into 2020, no one could have predicted how COVID-19 would take hold and completely transform not only the advertising industry, but our everyday lives. Personally, I was very much looking forward to 2020 – OOH’s growth as […]
National CineMedia, the largest cinema advertising network in the U.S., announced this week that they are joining forces with Coinstar® to reach movie fans beyond the big screen using adPlanet™, a new flexible digital advertising platform that sits atop Coinstar® kiosks in grocery stores. This announcement caught Insiders’ eye as […]
SNA Displays manufactured another LED spectacular for 10 Times Square, located at 1441 Broadway in New York. The four-screen EMPIRE™ exterior LED system was recently installed outside the new Yard House restaurant at the corner of 41st St. and 7th Ave. The 34-story building, with almost 575,000 square feet of […]
Company: Reeves Shaw Media Markets: Alabama, Florida, Georgia, North Carolina, Tennessee, Turks and Caicos Address: Atlanta, Georgia. Email: tshaw@reevesmedia.com Phone: 770-314-3859 Reeves Media is a sales rep firm representing high profile out of home locations in the Eastern United States including the following markets: Atlanta, Charlotte, Nashville, Huntsville, Orlando and Tampa, […]
Lamar Advertising is refinancing $650 million of corporate debt. Here’s are some excerpts from the press release. BATON ROUGE, La., Jan. 04, 2021 (GLOBE NEWSWIRE) — Lamar Advertising Company (LAMR), a leading owner and operator of outdoor advertising and logo sign displays, today announced that its wholly owned subsidiary, Lamar […]
