Billboard Insider’s Note: It had been quiet for a few days since Alta Fox went public with their concerns about Daktronics. Yesterday another investment group, Breach Inlet Capital, LP, went public voicing their support of Alta Fox and their shared concerns about Daktronics management. Here is their letter. Dear Members […]
Celebrating Creativity and Bold Ideas in Out of Home Advertising Washington D.C. – December 17, 2024 – The Out of Home Advertising Association of America (OAAA) is thrilled to unveil the distinguished panel of judges for the 2025 OBIE Awards, the industry’s highest honor recognizing creative excellence in out of […]
Charleston, SC, 17th December, 2024 – As leading airport advertising company Departure Media marks the first anniversary of its exclusive advertising contract with Des Moines International Airport, the company has embedded a comprehensive roster of local advertisers and welcomed new regional advertisers to foster a distinct sense of place. Over […]
Company: Trailhead Media Markets: Alabama, Florida, Georgia, Indiana, Kentucky, Louisiana, Mississippi, North Carolina, South Carolina, Tennessee Address: 401 Central, Laurel, MS. 39440 Phone: 601-651-7800 Trailhead Media is a private company which was formed in 2020. The company has a billboard plant in 10 eastern and midwestern states. Trailhead has grown […]
To sell more OOH faster we must know what buyers, in this case professional buyers, want from sales reps. I interviewed Ali Broback, Chief Client Officer, Partner at ODN, and Matt Borders, VP of Media, at ODN to uncover the things they want OOH sales reps to know. Kevin It […]
Good news for roadside billboards and transit in the latest miles travelled and transit ridership reports. Miles travelled on US streets and roads increased by 2.8% during the month of October 2024 according to the FHWA October 2024 Traffic Volume Trends report. Cumulative miles travelled was up 1.0% year to […]
17 December 2024, Sydney – FRAMEN, a leading digital signage and programmatic content provider, has partnered with VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, to launch advanced digital advertising screens in co-working spaces across Australia. The first campaign, featuring airline Virgin Australia, ran in prime […]
Company: Trone Outdoor Advertising Markets: Pennsylvania, Maryland, Delaware. Address: 1345 Abbottstown Pike, Hannover, PA 17331 Phone: 1-800-864-7724 Email: info@troneoutdoor.com Trone Outdoor operates a billboard plant with 502 faces in Pennsylvania, Maryland and Delaware. The company has been in business since 1984. John Trone is the company’s President. He also is a […]
For Immediate Release December 16, 2024 Shreveport, LA – Media Mpact announced today their acquisition of Outdoor Advertising Assets in Shreveport, Louisiana from Ace Outdoor (“ACE”). Drachman M&A Co. represented ACE in the transaction. Chris Rothfelder of Rothfelder Falick L.L.P. provided legal representation to ACE. The transaction includes eight digital […]
Moorgate Capital Partners produces an outstanding quarterly report on the out of home advertising industry. Here are some charts in the third quarter 2024 report that caughtBillboard Insider’s eye. Debt costs are moderating Debt costs have been stable at the public out of home companies. Lamar has a 5% weighted […]
