Other News

Company of the Day: Look Outdoor Advertising

Company: Look Outdoor Advertising Markets: Texas, Oklahoma, New Mexico and Kansas. Headquarters: 700 North Florida, Borger, TX  79007. Phone: 806-274-4357. Email:  jrusten@lookoutdoor.biz,  tgassaway@lookoutdoor.biz Look Outdoor advertising is a family run business that began operating in 1994 with the purchase of four neglected billboard structures near Amarillo, Texas. The company now operates over 500 billboard […]

The Rural View

By Dick Rhodes, Dusty’s Outdoor Covid has wrought “unusual” times to the out-of-home advertising arena.  And while media attention focuses on the occupancy and financial results of the publicly traded firms, their results are not necessarily reflective of the private operations, nor should they be the only concern. The economic […]

Lamar Announces $150 Million Add-on Debt Offering

BATON ROUGE, La., Aug. 17, 2020 (GLOBE NEWSWIRE) — Lamar Advertising Company (LAMR) announced today that it is seeking to raise approximately $150.0 million through an institutional private placement of additional 4% Senior Notes due 2030 (the “Notes”) by its wholly owned subsidiary, Lamar Media Corp (“Lamar Media”). The Notes […]

Objective Truths of OOH

With the permission of and by, Eddy Herty, VP, National Creative Director of OUTFRONT Studios at OUTFRONT Media Subjective means based on or influenced by personal feelings, tastes, or opinions… people get stuck here… a lot. Objective means just the opposite… it’s not influenced by personal feelings or opinions but […]

Wendy Hickey on What’s New at Artpop

Artpop works with billboard companies to but up art on vacant billboards.  Insider talked with Artpop’s founder Wendy Hickey. What’s new at Artpop? We made our goal of securing our funding for our ArtPop Charlotte Region for our 2021 year 8 return and wanted to share that good news with […]

Company of the Day – M&M Outdoor Advertising

Company: M&M Outdoor Advertising Headquarters: 1105 South Hampton Rd., DeSoto TX 75115 Markets: Dallas, Ellis Johnson and Hill Counties, Texas Phone: 972-230-8330 M&M Outdoor has been in business for over 30 years. The Company has been able to select and maintain the more prominent and choice locations for billboards covering […]

Dealmakers say out of home multiples stable

Last Friday OUTFRONT CFO Matt Siegal suggested that out of home multiples are lower.  Five investment bankers tell insider that there hasn’t been a dramatic shift in multiples. Max Drachman, Kalil and Co I believe there are many executives that would agree with Matt on feeling an acquisition today would […]

Rothfelder On Retroactive Application Of Laws

I just finished a big trial for an outdoor advertising company against the State over alleged violations of various administrative regulations, including those imposing a minimum distance between signs and ramps. These types of location, spacing, and proximity regulations are usually pretty straight forward and easy to interpret.  In this […]

Rate This Ad By Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently. This week’s rater is Greg Callaham www.gregcallaham.com) […]

Company of the Day: Magellan Transit Media

Company: Magellan Transit Media Markets:  Nationwide Address: 3745 Cherokee St NW, Suite 304, Kennesaw, Georgia  30144-06788 Email: sales@magellan-tsa.com Phone: 770-956-1419 Magellan Transit Media creates advertising campaigns on the site of a nationwide network of trucks. Magellan was started in 1994 and installs vinyl adhesive backed ads on the side of […]