Other News

Ohio Case Shows Sign Codes Still Subject to Strict Scrutiny

I’d like to call your attention to a recent Sixth Circuit court opinion impacting out of home.  In Norton v St Bernard we  argued that a local sign code was different from Austin in that this code layered content based exceptions on top of the content-neutral on/off-premise classification.  This means […]

Mabin to Step Down as President of Geopath

Here is a press release Billboard Insider received yesterday from Geopath Chairman Michael Lieberman. After dedicating more than 16 years to Geopath, with the last three as President, Dylan Mabin has decided to embark on the next chapter of his career. Remaining true to his deep-rooted passion and unwavering commitment […]

Readers Comment on Giving Up Seven to Get One

Yesterdays article on Would You Give Up Seven to Get One?, drew a lot of reader interest and a number of comments.   We wanted to reshare those comments today. Our first reader ran an aerial Google Maps view which we show below along with their comments.   “Access does look […]

Company of the Day – Local Media Outdoor

Company: Local Media Outdoor Headquarters: 27 Abercorn Street, Savannah, GA 31401 Market: Georgia, North Carolina Phone: 770.535.6346 Email: tharkins@localmediaoutdoor.com Morris Multimedia entered the out of home advertising business in September of 2018 by forming Local Media Outdoor and purchasing a double sided digital billboard in Cummings, Georgia from Incorvaia Media. Since […]

Out of Home Lender: Stark Capital Solutions

This is the second of Billboard Insider’s profiles of out of home lenders.  Last week we profiled Alerus Financial.  Today we profile Stark Capital Solutions. Out of Home Lender: Stark Capital Solutions Address:  5829 N. Post Rd, Indianapolis, IN. 46216 Email: cstark@starkcapitalsolutions.com or cberry@starkcapitalsolutions.com Phone: 317-546-6038 Loan Amounts:  $500k and up. Stark […]

Would You Give Up Seven to Get One?

Would you give up seven billboard structures to gain one?  That’s what Interstate Outdoor is proposing in Bristol Township, PA as they were granted variances by the Bristol Township Zoning Hearing Board related to size and other issues to update its billboards along Route 13 in the township.  The seven […]

Rate This Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Company of the Day: MAD Outdoor

Company: MAD Outdoor Address:  Illinois Phone: 708-784-0886 MAD Outdoor operates 28 billboard locations around the suburbs of Chicago.  Mark Hirtzer is the company’s owner.  He founded MAD Outdoor in 1999.  David Malay is President.   To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in […]

Billboard Insider Classifieds April 20, 2024

Billboard Insider Classifieds work: I would like to purchase a classified ad on Billboard Insider to help advertise my business.  It worked so well for The Nine, that I know it’s money well spent.  John James, SignBird “We got a big boost in qualified applicants from running our Ad on […]

OOH Sales: Natural Talent is Irrelevant to Great Success

 “If you want to do something, you find a way.  If you don’t want to do something, you find an excuse.” –Dawn Bauer The secret to “finding a way”? Painful/Demanding practice and hard work.  As OOH sales professionals we should all be regularly committed to finding new business.  However, most […]