The importance of landowners cannot be overstated. They are not just the silent partners who provide the locations for our billboards; they are the bedrock of our operations, and the relationship with them is foundational to the success of any great billboard company. This understanding has been a guiding principle […]
Here’s Billboard Insider’s 2024 List of 17 out of home advertising sales rep firms and sales training firms. The list includes the company name, website, headquarters state, phone and contact information. Two of the firms are focused on Canada so we’ve highlighted that. If you wish your firm to […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: MPA Outdoor Market: Rio Grande Valley, Texas Headquarters: 2243 Pecan Blvd, Mcallen TX 78501 Phone: 956-618-2100 Email: contact@mpaoutdoor.com MPA Outdoor, founded in 199 focuses on key cities in Texas’ Rio Grande Valley. For more than 20 years, MPA Outdoor has prided itself on its continuing growth to bring advertisers […]
Billboard Insider’s thoughts and prayers go out to the Reagan Family which provided us with this obituary. Our beloved Julia Louise Dolowitz Reagan, 81, passed away on June 12, 2024. She was born on October 30, 1942, in Baltimore, Maryland. Julia was a dedicated student, attending Olympus High School and […]
California out of home attorney Marnie Christine Cody Ware couldn’t help noticing some spectacular digital billboards on a recent trip to Milan. She shares this with Billboard Insider. Here in Los Angeles, only non-digital off-site signs are allowed on temporary construction walls, and they can’t exceed 250 sf, nor 8 […]
Billboard Insider is assembling a list of rep firms who help independent out of home companies generate regional and national out of home sales. If you would like to be included on the list please email davewestburg@billboardinsider.com the following: Firm name. Website. Contact name or names and emails. We’ll publish […]
Montreal, June 18, 2024 – To strengthen its positioning and maintain its trajectory of growth and innovation, Quebecor Out-of-Home announces a new strategic collaboration by partnering with Place Exchange, the leading Supply-side platform (SSP) specializing in programmatic out-of-home media in the United States, based on supply side partners and international […]
Company: Nauman Outdoor Advertising Headquarters: 743 S Columbus Street, Lancaster, OH 43130 Market: Central & Southeastern Ohio Phone: 740-654-0084 Nauman Outdoor has been serving communities in Central & Southeastern Ohio for almost 90 years. They have more than 450 advertising faces throughout Central & Southeastern Ohio in a variety of formats […]
A lease may be binding even if both parties haven’t signed it. That’s the surprising conclusion of Rode Oil Company v Outdoor Communications, Inc. Here are the facts. In June 1995 Rode Oil Company signed a lease with Outdoor Communications. The lease began: “RODE OIL CO. INC. as Lessor hereby […]
