Other News

Daktronics Revenue Down 2.8% in 1Q FY25

Daktronics had a loss in the first quarter of fiscal 2025 caused by a non-operating charge on a convertible note.  Here are the results of Daktronics earnings release for the first quarter of final 2025 (3 months ended July 27, 2024) and conference call. Revenues declined  to $226 million due […]

Reach TV and streamr.ai Launch New Self-Serve Airport TV Platform

Los Angeles, CA – September 9, 2024 – ReachTV, the largest streaming television network for travelers with 50M+ monthly viewers, and streamr.ai today announced a strategic partnership to launch a self-serve, connected TV (CTV) advertising platform. This innovative platform, powered by streamr’s GenAI technology, enables small and medium-sized businesses (SMBs) […]

Company of the Day: Primary Media

Company:  Primary Outdoor Media Markets:  Texas Address:  2511 Boll St, Dallas, TX  75204 Phone: 214-880-0440 Email:  info@primarymedia.com Primary Outdoor Media operates a billboard plant with 400 total faces including 12 digital faces in Texas.  The firm is an operator associate in the IBOUSA.  In early 2018 Primary acquired 50 billboards around […]

Billboard Insider Classifieds September 7, 2024

“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads of […]

OOH Sales: Use the “Close” to Set up Future OOH Wins

It’s hard to believe but here we are, 3 weeks away from the 4th quarter of the year.  It’s do or die time team!  If we don’t make it happen NOW, then we are just going to have to be satisfied with the results we’ve gotten.  Are you?  Or do […]

Hivestack and Intersection Connect to Prebid

New York & Los Angeles – September 5, 2024 – Prebid.org, the organization that oversees open source Prebid programmatic advertising solutions, today announced that Prebid now supports DOOH and confirms the framework has been tested successfully. Hivestack by Perion and Intersection pioneered the first successful end to end test within […]

Deadline Extended!

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Company of the Day: Reach Outdoor Advertising

Company: Reach Outdoor Advertising Markets:  Michigan Address: 8982 Compass Pt Cr, Galesburg, Michigan 49053 Email: craig@reachoutdooradvertising.com Phone: 269-744-1193 Reach Outdoor operates a billboard plant with 93 total faces including 3 digital faces in Michigan.  The company ws started in 2004 by Craig and Jacqueline Hyde.  Here’s a video of one […]

7 Out of Home Legal Experts Talk Easements

A Billboard Insider reader asks: “I am carving out a billboard easement on a property which I own and want to sell.  How big should the easement be.  Should it just cover the base of the sign (10’ by 10’ ) or should it be larger (say 50’ by 50’) […]

Here’s to Letting a Thousand Billboards Bloom

John Hood, who is a John Locke Foundation board member Wrote a terrific article this week for The Carolina Journal, which is available in its entirety at this LINK. We recommend your read the article in full and here are a few highlights: Put me down as entirely unsurprised that […]