The most often asked question Billboard Insider gets is “how much does it cost to rent a billboard in…” We refer the questioner to the Adquick “how much does a billboard cost” widget. Here’s what the landing page looks like. The widget gives you pricing information based on the […]
Other News
CUMULUS MEDIA Enters Into Exclusive Sales Partnership With Adomni
Agreement Provides for Exclusive Local Sales for Country’s Largest Digital Cartop Network, Uber OOH NEW YORK and LAS VEGAS, June 10, 2021 /PRNewswire/ — CUMULUS MEDIA (NASDAQ: CMLS) announced today that it has executed an agreement with Adomni, a programmatic advertising platform with 460,000 out of home digital screens nationally, to be its exclusive sales partner […]
Daktronics EPS In-Line, Misses On Revenue
Daktronics, Inc. reported fiscal year and fourth quarter 2021 results. Daktronics reported fiscal year 2021 net sales of $482.0 million, operating income of $17.1 million, net income of $10.9 million, and earnings per diluted share of $0.24. This compares to net sales of $608.9 million, operating loss of $0.2 million, […]
Company of the Day: Action Outdoor
Company: Action Outdoor Market: Louisiana Headquarters: 7302 Hwy 182 East, Morgan City, Louisiana. 70380 Phone: 985-384-3622 Action Outdoor is a family owned company with over 25 years experience in the out of home business. The company operates a billboard plant in Louisiana. Insider talked with Austin Aucoin How did you […]
Kalil Knows Outdoor Works!
By Frank C. Kalil, Founder, Kalil & Co. We know outdoor works. Subtle proof of that would be by putting a large letter “O” on a board and watch people yawn two blocks later. Or, less subtle, how many calls do you think John Doe would get if there was a […]
Ray Moyers Retiring
As the old saying goes, how quickly time flies when you are having fun. I still have fond memories of my first job as a real estate rep with White Advertising in Dallas, TX in 1970. My territory was Arkansas, Oklahoma, and Dallas Metro. It was a much different business […]
What Do Dick Van Dyke and Watchfire Have In Common?
You might have noted that Dick Van Dyke was a Kennedy Center honoree over the weekend. Here are some fun facts about Van Dyke and his home town: Dick Van Dyke highlights: • Age: 95 • “The Dick Van Dyke Show” debuted in 1961 • Van Dyke earned five […]
Lamar Wins Akron Bus Contract
Baton Rouge, LA – June 8, 2021 – Lamar Advertising Company (Nasdaq: LAMR), one of the largest out of home media companies in the world, today announced that it has secured a 5-year transit advertising contract with Akron Metro, the company providing bus services in and around Akron, OH. Lamar […]
Vistar Can Measure Moving Inventory Including Taxi and Rideshare Tops
NEW YORK (June 10, 2021) – Vistar Media, the leading end-to-end programmatic ecosystem for digital out-of-home (DOOH), today announced it can now measure moving inventory, including taxi and rideshare tops, alongside non-moving OOH media types in the U.S. across media owners including Curb, Firefly and Lyft. Driven by the rise in taxi and […]
Company of the Day – Ad Focus
Company: Ad Focus, Inc. Headquarters: Denver, CO Markets: Including Colorado Seattle, WA Florida Atlanta GA Minneapolis, MN Kansas City, MO Memphis, TN Los Angeles/San Diego, CA Phoenix/Scottsdale, AZ Houston, TX Charlotte, NC Phone: 303.292.2450 Email: hello@theadfocus.com Ad Focus offers unique and effective OOH advertising solutions. Their products include digital & […]