Other News

Fabricator Profile: Lindmark Steel

This is the third installment of our series on out of home fabricators.  We have previously featured Formetco and Productivity Fabricators.  Today we feature Lindmark Steel. Fabricator:  Lindmark Steel Address: 11124 S. Pipeline Rd.  Euless, TX. 76040 Email:jason@lindmarkcompanies.com Phone: 817-267-1081 We talked with General Manager Jason Mallory. How did Lindmark […]

Gene Hamm on Using Digital Billboard Live Feeds Effectively

Today Billboard Insider interviews Gene Hamm, co-founder of Digichief to learn why live feeds are unused by out of home companies. What does Digichief do and how can it help out of home companies? Digichief provides licensed content feeds for DOOH campaigns, such as weather forecasts and conditions, pollen Index, […]

Catalyst Sells Assets

Remember Catalyst Outdoor, the company headed by Thaddeus Bartkowski.  The company’s business model was to secure high profile locations for digital billboards by providing a dog park or a fountain or local park or city building to a municipality.  Things haven’t gone according to plan…  Here’s what Billboard Insider knows. […]

Company of the Day: Oldham Boy Outdoor

Company: Oldham Boy Outdoor Advertising Markets: Illinois Address: 2311 North Main St., Eldorado, IL. 62930 Email: oldhamboy@frontier.com Phone: 618–841-2228 Oldham Boy operates a 10′ by 20′ digital billboard on US Route 45 in South Eldorado, IL.  Pricing is $350-375/month.  Roy Oldham is the company’s owner.  The company was started in […]

Billboard Insider Classifieds July 13, 2024

“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads of […]

Ghost Busters, What You Need To Know To Eliminate Ghosting

If you haven’t heard the term “ghosting” yet, it refers to suddenly ending all communication with someone without any warning or explanation and ignoring any subsequent attempts to communicate. In today’s world, plagued by incessant spam calls, emails, and texts, it’s no wonder people have become comfortable with ghosting. What […]

RIP Jimmy Tidwell

Jimmy Tidwell died on July 9, 2024.   Tidwell spent 30 years at Donrey Outdoor, through Donrey’s sale to Clear Channel subsidiary Eller Media in 2000. From there he became a consultant for Clear Channel Outdoor and eventually a partner at Oklahoma City Outdoor in 2003.  He was inducted into […]

Rothfelder on the Demise of the Chevron Doctrine in Billboard Regulation

My friend and OAAA Association Counsel Allen Smith wrote an excellent article in the July 10th edition of Billboard Insider on the Supreme Court’s June 28, 2024 decision in Loper Bright Enterprises vs Raimondo. As Allen explained, The High Court effectively eliminated the deference afforded federal administrative agencies in their interpretation of ambiguous […]

Ballyhoo Media Ad Program Keeps Fire Island Ferry and Water Taxi Costs Down

[Fire Island, NY] – July 10, 2024 – At the start of this summer, passengers aboard Fire Island Ferries and Fire Island Water Taxis saw vibrant new displays on their journey. As part of the Ferries’ and Water Taxi’s new advertising program, the campaigns are not just bringing PSAs up […]

Company of the Day: OK Outdoor

Company:  OK Outdoor Markets: Oklahoma, Arkansas Address: 22599 Blu Bird Lane, Poteau, OK  74953 Email: josh@okoutdoor.us Phone: 918-401-0631 OK Outdoor operates a billboard plant with 78 static faces in eastern Oklahoma and Western Missouri. It is owned and operated by Josh & Kristin Snyder who bought their original Leflore County […]