Other News

Rate This Ad by Wes Frick

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Company of the Day: Inspiration Lane

Company: Inspiration Lane Markets:  Ohio Address: Cleveland, Ohio Email: info@inspirationlanellc.com Phone: 216-952-5482 Inspiration Lane is a family-owned business which operates digital and static billboards in Cleveland, Ohio.  The company’s founders and owners are Nick Pecko and Paula Young Pecko.               [wpforms id=”9787″] Paid Advertisement

Billboard Insider Classifieds April 9, 2022

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

OOH Sales: Giving Out of Home Clients Gifts

Gifts can build rapport with clients but you need to know your client before you give a gift.  Some companies don’t permit employees to receive gifts.  Some companies limit gifts to a certain dollar amount.  You also need to make sure your gift is appropriate. Here’s a story about the […]

Adams Hires Jorg Cieslok as President and COO

New York, April X, 2022: Adams Outdoor Advertising (“Adams” or “the Company”), one of the largest out of home media operators in the United States, today announced the hiring of Jorg Cieslok to the newly created role of President and Chief Operating Officer. With more than three decades of significant […]

Broadsign Hires John Dolan as Global Head of Media Sales

Montreal, Canada – April 7, 2022 – Following an exceptional year of growth, out-of-home (OOH) marketing technology developer Broadsign today announced the expansion of its programmatic team with the appointment of John Dolan as Vice President, Global Head of Media Sales. Bringing more than a decade of programmatic mar tech […]

St Johns University Launches Airport Campaign

Expect to see advertisements for St. John’s University flood the media market throughout the metropolitan area as the global University—which offers more than 100 undergraduate and graduate programs to a diverse student community—launches a major marketing push in the local region. “Education That Elevates” is the theme for a multiyear, […]

Company of the Day: iLevelDigital

Company: iLevel Digital Markets: Minnesota, North Dakota Headquarters: 308 2nd Avenue, Grand Forks, North Dakota 58203 Phone: 701-738-4998 Email: info@ileveldigital.com iLevdel digital operates a billboard plant which includes 9 structures with 15 faces in Minnesota and North Dakota.  11 of the faces are digital. The plant is located in Hawnkinson, Warroad, […]

Andy Goodman on Rooftop Billboards

Today out of home development expert Andy Goodman talks about rooftop billboards. What’s important in a rooftop lease? To clarify, rooftop leases are billboards that are connected to the roof with angle iron and are supported by loadbearing walls. The lease should specifically state that the Outdoor company needs to […]

Boston Omaha Acquires InfoWest, Inc. and Go Fiber LLC

OMAHA, Neb.–(BUSINESS WIRE)–Boston Omaha Corporation (NYSE: BOC), through its wholly owned subsidiary FIF St George, LLC (“FIF St George”), has completed the acquisition of the businesses operated by InfoWest, Inc. (“InfoWest”) and Go Fiber LLC (“Go Fiber”), fiber and fixed wireless internet service providers located in St. George, Utah. The InfoWest […]