Other News

Billboard Insider Classifieds November 16, 2024

“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads of […]

Additional Comments on OUTFRONT Losing the MTA Contract

Thanks to all of our readers who provided their thoughts on our stories on the MTA awarding their contract to Clear Channel and the OUTFRONT thoughts on that contract. Here are some of the comments we received. “You guys had it right. The 15 year contract was super expensive, big […]

Your Money “Head Trash” is Hurting Your Sales

With the election just behind us, I’ve been reminded of some age-old truisms around sensitive topics: Money. Politics. Sex. Religion. These are the classic conversational “taboos” we’ve been taught to avoid. And for good reason! However, if you’re in OOH sales, talking about money is not only unavoidable—it’s essential to […]

Spotlight Partners with MGM Resorts for 17 Vegas Spectaculars

LAS VEGAS (Nov. 12, 2024) – Building upon years of success in partnering together on groundbreaking outdoor advertisements, Las Vegas-based Spotlight Outdoor, an enterprising leader in the digital out-of-home (DOOH) advertising industry, and MGM Resorts International announced today they successfully entered into a multi-year arrangement establishing Spotlight Outdoor as an outdoor […]

Company of the Day: Stokely Outdoor

Company of the Day: Stokely Outdoor Markets: Oklahoma Address: PO Box 141277, Broken Arrow, OK. 74014-1277 Phone: 918-402-9016 Stokely Outdoor operates a plant of over 806 billboard faces including 8 digital faces in Oklahoma.  The company was started by Bill and Sarah Stokely in 1978.  Bill’s son Sam and his […]

Link Media Revenues Up 5.6% in 3Q 2024

Boston Omaha released third quarter 2024 financials yesterday.  Here are the financials for Boston Omaha’s Link Media Outdoor subsidiary, sponsored and analyzed by SignValue. Revenues 2024 increased 5.6% to $11.5 million for 3Q 2024  due to improved rates and occupancy.  The company has 7,600 billboard faces which works out to […]

MTA Awards Clear Channel a 15-Year Deal in the Greater NY, NJ, CT Metro Area

Exclusive Media Contract Includes 250+ Displays in the Greater NY, NJ, CT Metro Area, Gives Brands a First-Ever One-Stop Shop to Reach Residents and Tourists as they Drive, Walk or Fly in the Region NEW YORK, Nov. 13, 2024 /PRNewswire/ — The MTA, North America’s largest transportation network, and its Board of Directors voted Sept. 25, […]

OUTFRONT’s CEO on Losing the MTA Billboard Contract to Clear Channel

Here’s what OUTFRONT CEO Jeremy Male said on this week’s earnings call about the MTA billboard contract which Clear Channel is taking over from OUTFRONT, sponsored and analyzed by SignValue. I wanted to speak a little bit more about the Billboard contract in New York that we exited as it’s […]

Outdoorlink End of Year Promotion

Wrap Up The Year With Outdoorlink and Get a Free SignBird Package! When you fully outfit your inventory with the Outdoorlink Smart Controller, you’ll receive a free SignBird Approach Photo Package—crafted by SignBird’s nationwide creative network. These high-quality, professionally edited photos showcase your assets from every angle, including: Long Approach […]

Company of the Day: Steel City Outdoor

Company:  Steel City Billboards Markets: Pennsylvania Headquarters: 715 Riverview Rd, Verona, PA  15147 Phone: 888-288-7441 Email: mdfowkes@steelcitybillboards.com Steel City Billboards is a family-owned firm which operates a billboard plant with 68 faces, including 50 digital faces in communities in and around Pittsburgh, Pennsylvania.  The company was started in 2011 and is a member of OAAA, […]