Other News

PUBLIC Adopts Place Exchange PerView Platform

Through PerView, PUBLIC now has access to advanced reach, frequency, and impression data across all screen formats and locations. Dallas, Texas (January 6, 2025) – PUBLIC, a pioneering Out of Home (OOH) media company that blends exceptional art with relevant brand messaging, announced the adoption of Place Exchange’s PerView solution […]

Company of the Day – VENDO Media

Company: VENDO Media Headquarters: 69 Yorkville Avenue, Suite 304 Toronto, Ontario M5R 1B8 Market: Canada Phone: 416-966-6900 VENDO is a leading Canadian out-of-home media infrastructure company, formed through the combination of Media City and Signpatico. Media City and Signpatico began working together in October 2020 through a joint sales and marketing partnership under […]

Out of Home Acquisition List for 2024

Billboard Insider has compiled our list of out of home transactions for 2024. If we’ve written about it, we have provided a link in the Buyer column. As always, we appreciate the assistance provided by the M&A firms serving our industry. They have been extremely cooperative in helping Insider compile […]

IBO Speedway Amplifies Member Marketing with Deakin Bell

For immediate release, NEW YORK CITY “We’ve grown the IBO Speedway footprint dramatically over the last few years and we are ramping up a validation phase across our footprint for some of our adtech partners, like AdQuick,” said Chris Cowlbeck, CVO IBO Speedway. “We have added a suite of Speedway […]

Transformation Media Rebrands to TM Advertising

EIGHTY FOUR, Pa. (Jan. 06, 2025) – TM Advertising – a division of 84 Lumber Company – is announcing it has changed its name from Transformation Media to TM Advertising to more clearly define its services. When TM Advertising was originally formed under the name 84 Outdoor, its primary purpose […]

Heritage Outdoor Names Cordova CRO

Heritage Outdoor Media (“Heritage”) is excited to announce the appointment of Doug Cordova as its new Chief Revenue Officer. Doug will oversee all revenue-generating strategies, focusing on enhancing our market position and identifying new growth opportunities. His extensive experience and innovative approach align perfectly with our objective of delivering exceptional […]

Company of the Day: Unisign

Company of the Day: Unisign Corporation Markets: Kentucky. Address:  1392 Watergap Rd, Prestonsburg, KY. 41653 Email:  unisigncorp@live.com Phone: 606-874-6777 Unisign is a locally owned Eastern Kentucky company which has been in business for over 50 years.  The company operates a billboard plant in addition to a commercial sign and awnings […]

Billboard Insider Classifieds January 4, 2025

“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads of […]

Adams Outdoor Acquires NC Based Riley (Patriot) Outdoor

Charlotte, NC – December 31st, 2024 – Adams Outdoor Advertising, the 4th largest out-of-home advertising operator in the U.S. and the largest privately owned, is excited to announce the acquisition of Riley (Patriot) Outdoor. This strategic move marks a major expansion into North Carolina’s Piedmont Triad region, encompassing Greensboro, Winston-Salem, […]

A Life Well Lived

We received this note and image from Roswell, Georgia based Link Media. “I hope that you had a wonderful holiday season. Obviously, we at Link were heartbroken over the news of Jimmy Carter’s passing during the holidays. We wanted to share with you our tribute to an amazing politician and […]