Here is day 1 of the Geopath/OAAA 2022 OOH Media Conference in six quotes. Dylan Mabin is Geopath’s new President: “I’ve worked at Geopath for more than 13 years…I’ve grown up at Geopath. It’s an honor to be named President.” Ian Dallimore on the metaverse: “My son is driving around […]
The chart below shows the quarterly revenue change for each of the public US Out of Home companies for 2020-2022 Lamar and Link Media had the smallest covid dip and the fastest covid recovery as their plant have a high concentration of rural roadside billboards. OUTFRONT and Clear Channel […]
WASHINGTON D.C. (May 17, 2021) – The Out of Home Advertising Association of America (OAAA) today announced the 80th Annual OBIE Award Winners. The OBIE Awards are the out of home (OOH) advertising industry’s oldest and most prestigious honors for creative excellence in out of home advertising design. OAAA presented […]
WASHINGTON D.C. (May 17, 2022) – The Out of Home Advertising Association of America (OAAA), the trade group representing the entire Out of Home (OOH) advertising industry, today released a survey in partnership with Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, examining […]
Company: KEM Outdoor Markets: Texas, Kansas, Oklahoma, Illinois, Indiana, Mississippi, Alabama, Maryland Headquarters: Kem Texas, Ltd. 4515 San Pedro Ave, San Antonio, TX 78312. Phone: 210-737-3000 KEM Advertising is an independently owned outdoor advertising agency with headquarters in San Antonio, Texas. The company has been in the billboard business since 1998 […]
Audience Measurement Veteran Will Lead Geopath into the Future May 17, 2022 (New York, NY) – Geopath, the not-for-profit out of home (“OOH”) audience measurement organization established in 1933 and governed by a tripartite board of agencies, advertisers, and media companies, announced today that Dylan Mabin, former Executive Vice President […]
By Andy Goodman, Age Advertising A good billboard lease should state clearly that a billboard and all upgrades are the property of the billboard company and may be removed at any time at termination or expiration of the lease. Things become complicated, however, when you have a rooftop build or […]
New York, NY – May 13, 2022 – DPAA, the global trade marketing association, today announced that it intends to partner with Comscore, Inc. (Nasdaq: SCOR), a partner for planning, transacting, and evaluating media across platforms, and Talon, the world’s leading independent Out of Home (OOH) specialist media agency, to […]
May 16, 2022 (Atlanta, GA) – Intermx Data Enablement ®, North America’s premier population intelligence company, announced today that all three of its companies, Intermx, Transport Foundry, and Standard Data, will be unified under a new brand name, Motionworks. Utilizing the location data from Standard Data and modelling expertise from […]
Company: Kessler Outdoor Advertising Headquarters: Kessler Outdoor: 2669 National Road, Zanesville, OH 43701 K2 Media: 755 Grand Blvd, Ste B105-274 Miramar Beach, FL 32550 Markets: Ohio & West VirginiaPhone: 740-453-0668 ( Kessler Outdoor Advertising is a division of Kessler Sign Company , which was founded in 1972. All the Kessler companies […]
