Other News

Company of the Day: Barnes Advertising

Company: Barnes Advertising Corp Market: 15 Ohio counties Address: PO Box 277, 1580 Fairview Road, Zanesville, Ohio, 43701. Phone: 740-453-6386 Email: mj@barnesadv.com Barnes Advertising Corporation is the oldest and largest outdoor advertising group in Southeastern Ohio.  The company was started in 1916 and is a 4th-generation, family-owned business operates nearly 606 billboard faces and 10 […]

Scott Wells Talks Digital Conversions and Joint Ventures

Clear Channel CEO Scott Wells and CFO David Sailer appeared at the JP Morgan investors conference this week. Here is a summary of their comments, sponsored and analyzed by SignValue. CEO Scott Wells Says business is steady Our advertising base is quite steady. If you look at it at the […]

The Street-Level Advantage: Why OOH Is Built for Hyperlocal Success

By: David Burrick, Chief Strategy Officer at Intersection The strength of the out-of-home (OOH) advertising market lies with Local advertisers. Consider Outfront Media, one of the industry’s largest players. Outfront’s quarterly filings show about 60% revenue last year came from its sales team that sells to Local advertisers, which grew […]

Company of the Day – Ballyhoo Media

Company: Ballyhoo Media Address: 101 NE 79th St. Miami, FL 33138 Markets: Ft. Lauderdale, Tampa, Seattle, Miami Email: info@ballyhooboats.com Ballyhoo Media describes itself as a water-based multi-media company changing the landscape of outdoor advertising. The founders of Ballyhoo are brothers Adam and Nate Shapiro along with Tyler Zlatin. Insider had […]

Sean Reilly Says Lamar is Back in M&A and Easement Markets

Here’s a summary of Sean Reilly’s comments at yesterday’s JP Morgan Investor conference, summarized and analyzed by SignValue. A good mood at last week’s OAAA conference The mood was very constructive…I’m not saying it was all rainbows and butterflies but it wasn’t gloom and doom…the best take away I got […]

SNA Displays and Dream Outdoor Add Digital on Sunset Blvd

LOS ANGELES—Media company Dream Outdoor recently launched a new digital out-of-home (DOOH) platform along Sunset Blvd. in central Hollywood. Dubbed “The Blade,” this vertically oriented DOOH screen is mounted to the façade of the Wallace on Sunset, an apartment complex owned by real estate investment trust Essex, across the street from […]

Anna Bager’s Keynote at last week’s OAAA Conference

  Good morning, everyone– and welcome to OAAA’s 2025 OOH Media Conference!  It’s great to be here with you all in Boston – a city where history, creativity, and innovation converge, just like out of home.  This iconic American metropolis sets the perfect stage for what promises to be an […]

Company of the Day: Barrett Outdoor

Company:  Barrett Outdoor Communications  Headquarters: 381 Highland St., West Haven CT  Markets: Eastern Connecticut  Phone: 203.932.4601 Email: sales@Barrettoutdoor.com Barrett Outdoor operates a billboard plant in Eastern Connecticut along the I-95 corridor including Bridgeport, Stratford, Devon and Milford.  The Company was started in 1962 by Jack Barrett.  John Barrett is company’s President.  Barrett is a […]

Max Drachman’s Post-Conference M&A Update – 2025

Drachman M&A Co. and their CEO, Max Drachman always have a good sense of the deal market for the billboard industry. Insider thought this would be good timing to get his update on the market for the rest of 2025. Max, any takeaways from the IBO and OAAA conferences? The […]