OUTFRONT appointed Nic Brien as permanent CEO. Here are excerpts from the OUTFRONT 8K, sponsored and analyzed by SignValue: Appointment of Chief Executive Officer On August 21, 2025 (the “Effective Date”), the Board of Directors (the “Board”) of OUTFRONT Media Inc. (the “Company”) appointed Nicolas Brien as the Company’s Chief […]
Other News
OAAA Issues Guidance for Non-Tobacco Nicotine Advertising
The OAAA issued guidance to out of home companies yesterday relating to advertising for non-tobacco nicotine products (e.g. e-cigarettes or vaping). Billboard Insider thinks of the common sense advice Ken Klein (who retired as the OAAA EVP Government Affairs in 2021) gave when talking about marijuana advertising: “Excess is not […]
A Use Case for AI – Generating Ad Ideas
Readers have requested more articles about AI and how it can be used in out of home. One way to use AI is to generate out of home ad ideas. Billboard Insider asked chat GPT to suggest ad slogans for an out of home ad for a dentist and got […]
Company of the Day: Connell Outdoor
Company: Connell Outdoor Market: Las Vegas Headquarters: 5242 University Center Drive, Las Vegas, 89119 Phone: 702-795-0555 Connell Outdoor is a locally owned Las Vegas billboard operator with premium locations in targeted tourist corridors and key Las Vegas interstates and freeways. Jessica Connell is Connell Outdoor’s Executive Director. Tell us about Connell’s history […]
SignValue’s JCDecaux at a Glance – 2Q 2025
SignValue has prepared the following analysis of JCDecaux’s 2Q 2025 financials. If you have questions, contact one of SignValue’s experienced analysts for a free and confidential consultation at info@signvalue.com or call 480-657-8400 To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in […]
The Psychology of Billboard Design: How Colors, Fonts, and Images Influence Consumer Behavior
It’s estimated that the average person is exposed to anywhere from 4,000 to 10,000 advertisements each day from smartphone screens to street signs. It might seem like the billboard is an outdated tool, however when you’re stuck in traffic or glancing up during a walk, a well-placed and well-designed […]
Company of the Day – Community Digital Displays
Name: Community Digital Displays Headquarters: 10022 Bode Road, Suite 2A Plainfield, IL 60585 Market: Greater Chicago Phone: 847-344-2918 Email: info@communitydigitaldisplays.com Originally known as Chicago Billboards, CDS’ inventory includes an array of Community Digital Billboards, along with static and digital structures located in high demand local and suburban communities in and around the Chicago area. Their […]
Signvalue’s Clear Channel Outdoor at a Glance – 2Q 2025
SignValue has prepared the following analysis of Clear Channel Outdoor’s 2Q 2025 financials. If you have questions, contact one of SignValue’s experienced analysts for a free and confidential consultation at info@signvalue.com or call 480-657-8400 To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word […]
Chad Smith Says OOH Needs Better Collaboration
By Chad Smith, VP Supply, Blip Billboards Whether you run a single board or 10,000, you’ve likely felt it: the pace is faster, the expectations are higher, and the margin for error is tighter. And yet, too often, we’re still playing from a handbook written for another era. The out-of-home […]
Spotlight Outdoor to Launch Strip LED Network this Fall
LAS VEGAS (August 19, 2025) – Spotlight Outdoor Ads, an enterprise leader in outdoor advertising and the out of home (OOH) industry, announces the upcoming launch of the Vegas Strip Tower Network, a first-of-its-kind, fully connected digital communications system situated along the world-famous Las Vegas Boulevard. Designed not only for […]
























