By Justin Powell, CEO, Huntington Billboards When I first dipped my toes into the billboard business, I was a complete novice—zero knowledge, zero connections. In a leap of faith, I started emailing billboard companies, asking if anyone would be willing to spare a few minutes to talk to me. Most […]
Well, they’ve done it again! Chris C, Becky, Sarah, and the rest of the crew at IBO have organized a fun, productive, and educational conference in Salt Lake City from April 8 through 11. Chris R and I will attending this year, as Mike has some family commitments. For this […]
Here are 4 things about OUTFRONT which SignValue learned from comparing OUTFRONT’s 2024 10k with prior years. Fewer billboards, more transit displays The number of OUTFRONT billboard displays declined by 13% in 2024 due to the sale of the Canadian plant and the loss of the New York MTA billboard […]
New York, NY – April 8, 2025 – Place Exchange, the leading independent supply-side platform (SSP) for programmatic Digital Out of Home (DOOH), today announced the expansion of its Programmatic Guaranteed offering supporting guaranteed deals between buyers and sellers for DOOH inventory. The vast majority of DOOH transactions today occur via direct […]
Company: Allvision Headquarters: 366 Adelaide Street W, Suite 207, Toronto, ON M6J 1A8 Markets: Toronto, ON; Mississauga, ON; Montreal QC; Vancouver, BC Phone: 905-285-0346 Allvision has crafted a significant portion of the most highly valued large format digital out-of-home inventory in Canada. On June 29, 2020, Allvision successfully re-entered the […]
Here are 5 things about Lamar which SignValue noticed from reading Lamar’s 2024 10k and comparing it to prior years. More statics, more digitals. Static displays grew 2% during 2024 due primarily to acquisitions. Digital displays grew 5% due to digital conversions and acquisitions. Logo and directional signs declined 1%. […]
Thomas Giesken, the President of Giesken Outdoor advertising tells Billboard Insider he’s finalized a deal to sell the last of his out of home assets to Lamar Advertising. We also heard from Craig Berry from Stark Capital Solutions who worked on the transaction. We are pleased to announce that Tom […]
With over 8,000 local jurisdictions, each regulating signs differently, it can be a challenge to establish effective policies and procedures – especially over large geographic footprints– to facilitate local permitting. Each code is different. While not every permit denial merits a legal challenge, there are some steps that can be […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: All Points Media Markets: Nationwide Address: 10140 SW Allen Bvd, Suite A, Beaverton, OR. 97005 Phone: 866-625-3836 All Points Media is a place based out of home media agency. Darrell McSmith is CEO. Jeff Gillis is President. To receive a free morning newsletter with each day’s Billboard insider […]
