By Andy Goodman, Age Advertising A good billboard lease should state clearly that a billboard and all upgrades are the property of the billboard company and may be removed at any time at termination or expiration of the lease. Things become complicated, however, when you have a rooftop build or […]
Other News
DPAA, Comscore and Talon to Host Place Based Digital Upfront
New York, NY – May 13, 2022 – DPAA, the global trade marketing association, today announced that it intends to partner with Comscore, Inc. (Nasdaq: SCOR), a partner for planning, transacting, and evaluating media across platforms, and Talon, the world’s leading independent Out of Home (OOH) specialist media agency, to […]
Intermx Rebrands as Motionworks
May 16, 2022 (Atlanta, GA) – Intermx Data Enablement ®, North America’s premier population intelligence company, announced today that all three of its companies, Intermx, Transport Foundry, and Standard Data, will be unified under a new brand name, Motionworks. Utilizing the location data from Standard Data and modelling expertise from […]
Company of the Day – Kessler Outdoor Advertising
Company: Kessler Outdoor Advertising Headquarters: Kessler Outdoor: 2669 National Road, Zanesville, OH 43701 K2 Media: 755 Grand Blvd, Ste B105-274 Miramar Beach, FL 32550 Markets: Ohio & West VirginiaPhone: 740-453-0668 ( Kessler Outdoor Advertising is a division of Kessler Sign Company , which was founded in 1972. All the Kessler companies […]
SignBird’s 3 Tips On How To Use Video To Sell Billboard Ad Space
By Chase Taake, Content Editor at SignBird Videos are an important part of selling billboard space to advertisers. In a video, an advertiser can truly get a sense of what they are about to purchase. Advertisers can see the traffic, exactly what the location looks like, important features like nearby […]
Link Media Parent Shows Strong 1st Qtr Growth
Boston Omaha Corporation, parent company of Link Media, announced its financial results for the first quarter ended March 31, 2022, in connection with filing its Quarterly Report on Form 10-Q with the Securities and Exchange Commission. Insider reviewed and wants to highlight a couple of items from the quarterly report. […]
DOMedia Opens API to OOH Operators
5/16/2022 | Columbus, Ohio – DOmedia announced it will open its real-time inventory data API to all out-of-home (OOH) media operators, beginning in June 2022. The API gives media sellers the ability to seamlessly integrate their inventory, including pricing and availability, into the DOmedia enterprise platform as well as BillboardsIn.com, […]
Rate this Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company of the Day: Kelley Outdoor
Company: Kelley Outdoor Media Markets: Georgia Address: 2729 Nancy St, Columbus, GA Email: reggiekelley@kelleyoutdoormedia.com Phone: 706-593-8171 Kelley Outdoor Media operates a billboard plant in Georgia. Reggie Kelley is the company’s founder. The company was started in January 2015. [wpforms id=”9787″] Paid Advertisement
Billboard Insider Classifieds May 14, 2022
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]