Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: L&W Outdoor Advertising Headquarters: 6102 W 400 N, Greenfield, IN 46140 Market: Indiana Phone: 317-894-7110 Email: lwoutdoor@myninestar.net L&W Outdoor Advertising, Inc. is Indiana’s Interstate Billboard Company. Located just east of Indianapolis with signs serving most of the major interstates in Indiana. Founded in 1983, L&W began with Larry Weaver […]
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
At this week’s JP Morgan Global Tech and Media conference Sean Reilly gave a short course on how Lamar approaches M&A. M&A We do an awful lot of M&A. Last year we did a little over $310 million in billboard transactions. The average transaction size was $6 million. So it’s […]
Houston, TX – May 25, 2022 —The National Center for Missing and Exploited Children, Texas Center for the Missing,Houston’s Amber Alert Provider, and Clear Channel Outdoor (NYSE: CCO) today launched a month long national child safety awareness campaign coinciding with National Missing Children’s Day (May 25). The digital Out-of-Home […]
Company:KEVANI Markets: California Headquarters: 1013 S. Los Angeles St, Suite 8A, Los Angeles, CA 90015 Phone: 310-579-9343 Email: info@kevani.com KEVANI is an out of home sales organization which specializes in high profile out of home assets. The company represents projects like Circa LA, Marriott LA Live, The Wilshire Grand Center, Wilshire Landing, & Solair. in May 2022 Billboard Insider […]
Here’s a summary of Clear Channel CFO Brian Coleman’s comments at this week’s Barclay’s Leverage Finance conference. All about the US Our emphasis is in the US, and it’s largely in digital…We want to continue to emphasize growth in our US platform…as far as transit goes, for us in the […]
By Julia Cramer, Adomni Content Specialist Synopsis: OOH coupled with digital proves to be one of the most underrated ad types driving exceptional reach. The Out of Home Advertising Association of America (OAAA), in partnership with Comscore, recently released its new survey, “Consumer Insights: OOH and Online Activation,” which concentrated […]
WASHINGTON D.C. (May 25, 2022) – The Out of Home Advertising Association of America (OAAA), the trade group representing the entire Out Of Home (OOH) advertising industry, today released a comprehensive methodology for capturing mobile advertising IDs that represent the audience exposed to Digital Moving Out-of-Home (DMOOH) media. The guide […]
Partnership provides Yahoo’s omnichannel demand side platform (DSP) with access to premium global DOOH inventory at scale via the Hivestack supply side platform (SSP) Montreal, Canada, New York, USA, – May 25, 2022 – Yahoo and Hivestack, the world’s leading, independent programmatic digital out of home (DOOH) ad tech company, have today announced a strategic […]
