SignValue announced at the IBO conference in Salt Lake City, their exciting news becoming the exclusive billboard leasing representative for Walmart and the more than 5,000 high-traffic retail locations across the United States. We sat down with SignValue CEO, Paul Wright to get more details on the deal. Paul, […]
ArtPop Street Gallery is redefining the use of billboards—turning traditional advertising spaces into open-air galleries that showcase juried, local artwork. Each year through its flagship Cities Program, ArtPop provides 20 curated works from regional artists (including one high school senior) to its billboard partners, featured on a space-available basis for […]
Los Angeles-based digital out-of-home company WOW has been nominated for a 2025 Webby Award in the Websites: Entertainment category—standing alongside industry giants like Google, Apple, Star Wars, and Lady Gaga. The nomination honors WOW’s interactive 3D driving tour of Inglewood, which allows users to virtually experience the city’s spectaculars as […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: AR James Media Markets: New Jersey, New York Address: 1000 Woodbridge Center Drive, Suite 212, Woodbridge, New Jersey 07905 Email: info@arjamesmedia.com Phone: 848-999-2185 AR James Media operates bus shelter advertising, jr posters, bulletins and parking garage advertising in New York and New Jersey. The firm is owned by Jim DeLucia who are […]
“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads of […]
Here’s day 2 of the IBOUSA conference in 6 quotes. Reagan Outdoor CEO William Reagan on Geopath My issue with Geopath is we don’t get enough information… I sit as a Board Director and I don’t know what is going on…. they (Geopath) were obviously insolvent this past spring… and […]
Moorgate Capital Partners produces an outstanding quarterly report on the out of home advertising industry. Here are some charts in Moorgate’s 4Q 2024 State of the OOH Industry report which caught our eye. A muted acquisitions market. Here’s a breakout of Public company OOH acquisitions from 2019 to 2024. […]
As usual, I brought home several stories from this year’s IBO conference in Salt Lake City. From learning that all draft beer in Utah can be no more than 5% ABV. To spending Tuesday skiing with fellow IBO members, Mike Helm (Dakota), Craig Berry (Stark Capital), and Zach Hogue (Roar […]
The OAAA has released the agenda for the Independent operators summit from 2:30 to 5:30 Monday May 5th on the first afternoon of the 2025 OOH Media Conference in Boston. You can see details and register at OOH2025.com To receive a free morning newsletter with […]
