Other News

Out of Home and Recession

US Real Gross Domestic Product decreased 1.5% in the first quarter of 2022.  A decrease for two consecutive quarters means a recession has arrived.  The recession could get worse if the fed raises interest rates and tightens the money supply to check 9% inflation. Investors are asking what happens to […]

Daily Mail Reports Clear Channel Outdoor Close to Selling Europe

The Daily Mail reported Saturday that Clear Channel Outdoor is close to selling the European business to a European private equity firm.  The investment banks Deutsche Bank and Moelis have been running an auction of Clear Channel Outdoor’s European business since February. Clear Channel Management has said on numerous occasions […]

Firefly Acquires UK’s Leading Taxi Ad Company

San Francisco, Calif. (July 14, 2022) – Firefly, the next-gen mobility advertising solution with best-in-class digital car top and in-car screens, announced today that it has officially expanded into international markets with the acquisition of London-based out-of-home company Ubiquitous, leading provider of UK taxi advertising throughout the main Cities in […]

Company of the Day: Manabloom Media

Company: Manabloom Media Markets:  Washington, Oregon Address: POB 626, Milton-Freewater, OR  97862 Phone: 208-953-1202 Manabloom Media operates three billboards with 6 faces in: Walla Walla, WA Touchet, WA Pendleton, OR   [wpforms id=”9787″] Paid Advertisement

The Saturday Selfie – Gotta Love The IBO!

We appreciate everyone at the IBO.  And we found out this week, that they appreciate The Ultimate Out of Home Sales Guide.     Interested in learning more? Order Your Copy of The Ultimate Out of Home Sales Guide Here! If you sell Out of Home advertising you need The […]

Billboard Insider Classifieds July 16, 2022

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

Why GEFT May Have a Case Against Westfield

In a Billboard Insider article yesterday, GEFT Outdoor’s Jeff Lee was optimistic that he’ll win litigation against the City of Westfield even though Reagan v Austin seems has eliminated his ability to challenge Westfield’s sign code on the basis of differing treatment of on-premise versus off-premise signs.  The issue has […]

Do’s and Don’ts of Political Advertising

John McClung, Group Director at AdQuick The U.S. General Election is right around the corner, which means that you are probably already being pummeled by political advertising left and right (no pun intended). This will be especially true for parts of the country where hotly-contested showdowns are taking place. That’s […]

IBO Fall 2022 Conference is September 21-23

  ???? Have you heard? It’s conference time again! If you’re a member and interested in attending the fall IBO conference in Charlotte North Carolina, please go to https://www.ibousa.org/ to register! ???? On the off chance, you are not a member and are looking for more information, please click the link […]

Clear Channel Delivers 1 Billion Monthly Impressions in Europe

Clear Channel Europe is proud to announce that it now has over 11,000 digital Out Of Home (DOOH) screens available across 9 markets on LaunchPAD, Clear Channel’s programmatic platform rolled out in 2021. This milestone achievement makes Clear Channel one of the leading programmatic media owners in Europe based on […]