Without a doubt, the fourth quarter is a critical period for any billboard sales rep. As the year draws to a close, there’s often a final push to meet or exceed annual targets. It’s also a time when many businesses finalize their advertising budgets for the upcoming year, making it […]
Make billboard lease termination dependent on your opinion of economic feasibility. That’s the lesson of M-59 Joy vs Lamar Advertising. Here are the facts. In 2008, Lamar Advertising entered into leases for 2 billboards in Michigan on land owned by M-59 Joy, LLC. The leases had a 10 year terms […]
Company: RAM Outdoor Advertising Market: Arkansas, Oklahoma Headquarters: P.O. Box 561300 The Colony, Texas 75056 Phone: 479-459-5089 Email: Deb@ramoutdoor.net RAM Outdoor has operated billboards in the greater Fort Smith, Arkansa market since January 2004. They currently have 163 faces, of which 112 are digital displays. Jamie Roberts is the Managing Partner. […]
“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads of […]
SignValue Note: One great lesson we have learned over the years is that a deal is not complete until all signatures are in place and funds have transferred. Though there has been quite a bit of news on the Nickelytics/ TRUCKADS® transaction, the transaction officially closed yesterday. Below is the […]
MIAMI—Brickell City Centre, a mixed-use shopping and lifestyle entertainment complex in Miami, recently added large-format LED displays and interactive LCD kiosks from SNA Displays to its existing digital signage network. Brickell, a neighborhood that overlooks Biscayne Bay, is described as the epicenter of culture and business in Miami. The 5.4 […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Premier Signs Markets: Minnesota, North Dakota Headquarters: 601 1st St N, PO Box 66, Mentor Minnesota 56736 Phone: 218-637-3000 Email: nick@premiersignsmn.com Premier Signs operates 120 static billboard faces and three digital billboards in Northwest Minnesota and Eastern North Dakota. The firm also has a signboard and banner business. The firm was […]
Good news and bad news in the 2Q 2024 US out of home revenue figures. The good news is that out of home growth of 3.4% exceeded inflation of 3.0% in the second quarter of 2024. The bad news is the US out of home industry failed to match the […]
“Something Wrong? Call Anh Phoong” is a common site in California as Ms. Phoong is a significant user of Outdoor Advertising to promote her law practice. Earlier this month, Ms. Phoong, joined Bay Area rapper, graffiti artist and podcaster Dregs One on his “History of the Bay” podcast where she […]
